Inbound marketing brings home the bacon.
Tableside Mashed Potatoes - A Marketing Podcast
English - February 13, 2020 15:00 - 25 minutes - 17.3 MBMarketing Business Technology digital marketing marketing product design entrepreneurs web development content marketing influencers social media prototyping design Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 3 - Caught with our hands in the browser cookies jar.
Next Episode: Marketing Tools: The good, the bad and the butt ugly
Episode 4 - The Inbound methodology was introduced to businesses by HubSpot in the mid 2000s and it's still one of the leading ways B2Bs and B2Cs are growing their businesses.
Derek, ZGM's Content Strategist and resident Inbound Marketing expert takes Peter and Scott through what Inbound is and how that differs from the other types of marketing we utilize. We also try to convince Scott to join Instagram.
Resources:
- Music by Thomas Thomas.
- What is Inbound Marketing?
- Win Without Pitching by Blair Ens
- Follow us on Instagram