Subscription experience & buy vs build with Alex Malamatinas of Melitas Ventures

Subscription Radio

English - September 01, 2021 13:03 - 25 minutes - 35.3 MB - ★★★★★ - 2 ratings
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Previous Episode: Ep.9 - Scaling DTC nootropics with Dan Freed

Next Episode: Keep reducing friction in CX and try new things with Dean Bakes of Co-op Commerce

What happens when a subscription aficionado becomes a DTC investor? Alex Malamatinas is the founder and managing partner at Melitas Ventures, a VC fund that partners with innovative early-stage food and beverage companies like OLIPOP, Verb Energy, and MUD\WTR to take them to the next level. Alex joined us on Subscription Radio to share why customer experience is so important, and the different ways that the brands backed by Melitas are standing out to customers and investors alike.

Show Topics

Customer experience is keyLeverage the potential of SMSLook at owned tech as IPIntroduce subscription flexibilitySeek out new platforms to acquire customers

Show Links

Check out Melitas VenturesConnect with Alex Malamatinas on LinkedInCheck out 1-Click PonyConnect with Ben Fisher on LinkedIn or Twitter