Smart Talks with IBM: How Audi Put Innovation in the Driver's Seat
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English - December 03, 2020 08:01 - 28 minutes - 26.3 MB - ★★★★ - 5.5K ratingsLife Sciences Science Natural Sciences science interview comedy standup business news books health politics entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Audi's journey to reinvent the customer experience has evolved from assumptions to data based decisions. In this episode of Smart Talks, Robert and Joe talk with Debbie Vavangas, VP IBM Garage, and Antony Roberts, Audi UK's Head of Digital, about Audi's transformation to create smarter experiences and how they adapted to grow their customer base without the luxury of in-person shopping during the pandemic.
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