Latin Music Goes Global With Amazon’s Rocío Guerrero
Strictly Business
English - April 26, 2023 11:00 - 31 minutes - 28.9 MB - ★★★★★ - 90 ratingsBusiness TV & Film business distribution entertainment film marketing ott showbiz strictlybusiness television variety Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Thanks in large part to top seller Bad Bunny, Latin music saw
explosive growth in 2022, exceeding $1 billion in U.S. revenues for
the first time, and up nearly 25% from 2021. Amazon Music is on a
similar path as it relates to Latin music and its many subgenres.
Leading the charge: Rocío Guerrero, a veteran of Spotify and Warner
Music Group whose role as Amazon’s Global Head of Latin Music runs
across multiple digital and physical offerings at the retail giant.
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