Episode 711 | Finding Early Customers, Horizontal vs. Vertical, Prosumer SaaS, and More Listener Questions (with Ruben Gamez)
Startups For the Rest of Us
English - April 30, 2024 10:00 - 51 minutes - 47.6 MB - ★★★★★ - 675 ratingsCareers Business Technology business marketing entrepreneur entrepreneurship leadership finance entrepreneurs interview health fitness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In episode 711, join Rob Walling and Ruben Gamez as they answer listener questions. They chat about finding early customers without an audience, how to approach horizontal vs. vertical product spinoffs, and some considerations for No Code development. They also discuss the challenges of serving prosumer SaaS, the importance of understanding customer segments for pricing strategies, and the dual funnel approach for catering to different customer tiers.
Episode Sponsor:
We have been partnering with Lemon.io for several years, and they’ve proven to be a great choice when it comes to hiring for a highly skilled developer to work on your project.
Here are five reasons why you should consider working with Lemon.io.
The time from your request to getting a candidate is just 48 hours.
Developers have previously worked with tech giants such as Apple, Google, Netflix, Airbnb, Intel, and LEGO.
They only provide senior devs, with an average of 7 years' experience.
Their talent pool covers more than 300 dev languages & frameworks.
Your hire comes with a zero-risk, replacement guarantee.
Customers of Lemon.io typically stick around for at least a year, proving they know how to gain your trust by delivering consistent results.
Quit wasting time searching for a solid developer at a great price. Get in touch with Lemon.io.
As a bonus for our podcast listeners, you’ll get a 15% discount on your first four weeks of working with a developer at lemon.io/startups. That’s lemon.io/startups
Topics we cover:
2:00 – Strategies for finding your first users when you don’t have an audience
10:42 – Positioning yourself to compete well against others
12:25 – Jumping into SEO before having a product
18:42 – Exporting No Code projects
24:15 – Choosing between a vertical or horizontal product spinoff
33:55 – Building a B2P, “business to prosumer” product
42:53 – How to make lower pricing tiers work outside of B2B
Links from the Show:
Ruben Gamez (@@earthlingworks) | X
Episode 216 | How a Single Founder Launched a 7-Figure SaaS App (with Nate Grahek)
In episode 711, join Rob Walling and Ruben Gamez as they answer listener questions. They chat about finding early customers without an audience, how to approach horizontal vs. vertical product spinoffs, and some considerations for No Code development. They also discuss the challenges of serving prosumer SaaS, the importance of understanding customer segments for pricing strategies, and the dual funnel approach for catering to different customer tiers.
Episode Sponsor:
We have been partnering with Lemon.io for several years, and they’ve proven to be a great choice when it comes to hiring for a highly skilled developer to work on your project.
Here are five reasons why you should consider working with Lemon.io.
The time from your request to getting a candidate is just 48 hours.
Developers have previously worked with tech giants such as Apple, Google, Netflix, Airbnb, Intel, and LEGO.
They only provide senior devs, with an average of 7 years' experience.
Their talent pool covers more than 300 dev languages & frameworks.
Your hire comes with a zero-risk, replacement guarantee.
Customers of Lemon.io typically stick around for at least a year, proving they know how to gain your trust by delivering consistent results.
Quit wasting time searching for a solid developer at a great price. Get in touch with Lemon.io.
As a bonus for our podcast listeners, you’ll get a 15% discount on your first four weeks of working with a developer at lemon.io/startups. That’s lemon.io/startups
Topics we cover:
2:00 – Strategies for finding your first users when you don’t have an audience
10:42 – Positioning yourself to compete well against others
12:25 – Jumping into SEO before having a product
18:42 – Exporting No Code projects
24:15 – Choosing between a vertical or horizontal product spinoff
33:55 – Building a B2P, “business to prosumer” product
42:53 – How to make lower pricing tiers work outside of B2B
Links from the Show:
Ruben Gamez (@@earthlingworks) | X
Episode 216 | How a Single Founder Launched a 7-Figure SaaS App (with Nate Grahek)
Episode 480 | Stairstepping Your Way to SaaS with Christopher Gimmer
If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!