They say not to mix business with family, but what do “they” know anyway? Mother-daughter duo Heidi and Tori Ganahl are not only rocking their business as co-founders of SheFactor but also inspiring and changing the lives of so many young women in their 20s and 30s.


While Heidi (the mom) has always had an entrepreneurial bug, Tori (the daughter) joined this venture purely out of a need she saw in the space with young people - especially women - graduating college with little direction as to a career path and subsequently dragging through careers and jobs that don’t fulfill them.


Unlike many businesses that were hit hard by Covid-19, SheFactor has thrived. Their meetups over Zoom have exploded, and right now they’re planning for one of their biggest events yet - the SheFactor Wellness Summit, which launches on October 29.


Tune in to hear how Tori and Heidi got the idea for SheFactor, how they were able to exponentially grow their membership during a pandemic, how their mother-daughter dynamic plays out in business, and what you (our female listener) can gain from joining SheFactor today.


You can find Tori on LinkedIn or Instagram and Heidi on Linkedin or Instagram (let them know you found them through the Startup Happy Hour podcast), and don’t forget to check out SheFactor at the links below!


SheFactor: https://www.theshefactor.com/

Instagram: https://www.instagram.com/theshefactor/

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