Scott Stratten Interview: Unmarketing And Social Media Advice For Entreprenuers

In this episode of Startup Daddy, I interview Scott Stratten, president of Unmarketing, and author of a soon to be released book: UnMarketing: Stop Marketing. Start Engaging (affiliate link). Scott has a successful company, popular marketing blog, busy speaking schedule, and a book deal with a major publisher.  I figure that’s someone you could learn […]

In this episode of Startup Daddy, I interview Scott Stratten, president of Unmarketing, and author of a soon to be released book: UnMarketing: Stop Marketing. Start Engaging (affiliate link).

Scott has a successful company, popular marketing blog, busy speaking schedule, and a book deal with a major publisher.  I figure that’s someone you could learn from.  He’s also one of us.  He’s a dad juggling the challenges of raising his young son and growing a business.

So we sat down at the coffee shop he calls his office to talk.  Here are some of the things we talk about:

Twitter
Ways small businesses and solo entrepreneurs can find the time for social media
Picking the right social media platform
Using public speaking to grow your business
The book he has coming out in Fall

You can connect with Scott on his blog, UnMarketing, or on Twitter as @unmarketing.

You can pre-order his book now: UnMarketing: Stop Marketing. Start Engaging (That’s an Amazon affiliate link but you can find it on all the major online bookstores, or buy it in a real brick and mortar store when it comes out in August).

Listen here:

http://media.libsyn.com/media/startupdaddy/SD018.mp3

Download the Mp3

Startup Daddy is a Business Startup Podcast hosted by Ian Gordon.  We discuss the issues surrounding getting a business started, and growing that business once you get it off the ground.