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Dermalogica’s CEO: If You People-Please, You’ll be Mediocre

Start to Sale

English - November 01, 2018 14:40 - 1 hour - ★★★★★ - 115 ratings
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Erin and Natasha talk to Dermalogica co-founder Jane Wurwand about how and why Dermalogica achieved its remarkable ascent — from its identification of white space in the skin care market, to its original take on grassroots marketing, to its focus on empowering aestheticians with information and quality product. It's a brand truly built from scratch and scaled all the way to a successful exit to Unilever.
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Erin and Natasha talk to Dermalogica co-founder Jane Wurwand about how and why Dermalogica achieved its remarkable ascent — from its identification of white space in the skin care market, to its original take on grassroots marketing, to its focus on empowering aestheticians with information and quality product. It's a brand truly built from scratch and scaled all the way to a successful exit to Unilever.

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