Start to Sale artwork

Away co-founder Jen Rubio unpacks building a brand beyond a suitcase

Start to Sale

English - October 04, 2018 12:00 - 45 minutes - ★★★★★ - 115 ratings
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Jen Rubio, co-founder of travel brand Away (creators of cultishly loved suitcases) talks with Erin Patinkin and Natasha Case about how a college dropout with no experience in the worlds of travel or luggage built one of the most talked about travel companies of 2018. She and her partner raised capital, gained loyalty, and disrupted a staid space through the power of storytelling and consistent pitching. She maintains that building Away as a lifestyle brand, not a suitcase company, opens up a bright future for them and their partners.
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Jen Rubio, co-founder of travel brand Away (creators of cultishly loved suitcases) talks with Erin Patinkin and Natasha Case about how a college dropout with no experience in the worlds of travel or luggage built one of the most talked about travel companies of 2018. She and her partner raised capital, gained loyalty, and disrupted a staid space through the power of storytelling and consistent pitching. She maintains that building Away as a lifestyle brand, not a suitcase company, opens up a bright future for them and their partners.

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