Show Notes:

- Welcome to "The Business of Sport" podcast!
- In this episode (#22), we delve into the latest sports headlines and captivating discussions.

- Join us as we recap a jam-packed Twitter Spaces session on this episode!
- We cover a wide range of intriguing topics in the world of sports.

- Topic 1: Premier Lacrosse League (PLL):
- Discover the impact of designated home markets in the Premier Lacrosse League.
- Learn how this innovative approach is revolutionizing the game.

- Topic 2: NBA Teams:
- Explore the staggering $1.4 billion in tequila and tech sponsorships secured by NBA teams.
- Find out how these partnerships are shaping the future of the sport.

- Topic 3: Premier League Crackdown:
- Discuss the legal actions taken against illegal streamers selling cut-price subscriptions.
- Gain insights into the consequences of piracy in the sports streaming industry.

- Topic 4: IPL 2023:
- Witness the record-breaking 32 million streaming viewers on JioCinema during the IPL 2023 final.
- Delve into the success and growing popularity of the Indian Premier League.

- Topic 5: Luton Town Premier League Promotion:
- Celebrate Luton Town's incredible journey to Premier League promotion.
- Uncover the inspiring story behind their rise to the top tier of English football.

- Topic 6: Cable Cutting Trend:
- Explore the ongoing trend of cable cutting and its impact on the traditional broadcasting industry.
- Discover why more people are embracing alternative ways to consume sports content.

- Thank you for tuning in to episode 22 of "The Business of Sport" podcast.
- Stay tuned for future episodes as we continue to explore the fascinating world of sports business!