EP-29 Usain Bolt's Marketability

Usain Bolt just blazed through the Olympics in Rio, yet again showing that he is the fastest man on earth. Despite his amazing success on the track, it feels like his popularity and endorsements in the United States aren't what they should be (which is weird considering his International success).

Brian Cristiano and Rob Cressy dish about Usain Bolt's marketability. How could he take his brand in the US to a whole new level? What sort of marketing sponsorships would make sense? What if he became the next DJ Khalid of Snapchat? What does Usain Bolt's brand stand for?

At the end Brian and Rob give actionable advice on what you can implement into your business from Usain Bolt.

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In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice for how you can implement it into your business.

Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.

Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):

Brian Cristiano -Twitter: @boldceo - Instagram: @boldceo
Rob Cressy - Twitter: @RobCressy - Snapchat: @baconsports

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