EP-26 Alex Rodriguez Post-Career Marketability

Built For The Game with Rob Cressy

English - August 22, 2016 13:11 - 11 minutes - 10.2 MB - ★★★★★ - 56 ratings
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Previous Episode: EP-25 Tim Tebow Wants To Play Baseball

Next Episode: EP-27 Instagram Stories: How Can Sport Marketers Use It?

Alex Rodriguez just played his last game in Yankees pinstripes, much to the delight of management and many Yankee faithful. Despite having Hall of Fame numbers, winning MVP's and a World Series, Alex Rodriguez likability is near the bottom for MLB players and athletes in general (which is a weird dynamic.)

Brian Cristiano and Rob Cressy dish about Alex Rodriguez’s post-career marketability. How can an athlete who is hated by so many flip the script and become a brand that others want to engage with? Will A-Rod give us a peek behind the curtain into what really went on in the life of one of the most infamous players ever? Could either of us root for the media version of A-Rod and if so what are the circumstances?

At the end Brian and Rob give actionable advice on what you can implement into your business from Alex Rodriguez post-MLB career.

In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice for how you can implement it into your business.

Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.

Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):

Brian Cristiano -Twitter: @boldceo - Instagram: @boldceo
Rob Cressy - Twitter: @RobCressy - Snapchat: @baconsports

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