TikTokShop, Thoughts?

Nick & Jené

English - March 03, 2023 21:32 - 17 minutes - 16.5 MB - ★★★★★ - 1 rating
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Previous Episode: Print on Demand: For Display Purposes Only

Next Episode: We are Back!

TikTok has rolled out in-app shopping just as Instagram has shuttered its in-app shopping. What does the path forward look like for commerce and entertainment? And is TikTok better positioned to leverage commerce and content better than Instagram did.

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_____________More from us____________

License to License: A deep dive on consumer products licensing: https://www.youtube.com/watch?v=EO8LP9Y8kKc

Marketing in this Market: Jené's deep dive into the three marketing trends to implement in 2023: https://www.youtube.com/watch?v=z2r-1ttGRDw

Brand Extensions: A Horizontal Vertical: https://www.youtube.com/watch?v=WUcqD1h3tjY

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