343: Why YOU are the Messenger for Your Idea and Audience with Carol Cox
Speaking Your Brand: Public Speaking for Women
English - August 21, 2023 09:00 - 26 minutes - 37.4 MB - ★★★★★ - 89 ratingsMarketing Business Entrepreneurship presentations tedx business entrepreneurship publicspeaking Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
I often hear from clients that they feel like their topic isn’t unique, that what they would present on others have already been said.
And they’re right: That will always be the case - there are always going to be lots of people out there who do or say something in the same umbrella as you.
What you need is an IDEA, not just a topic.
Ideas look for a messenger - and it’s up to you to activate the idea.
YOU are the messenger your audience needs to hear.
In this episode, I share with you:
Why ideas are so important
The four layers of thought leadership
The different ways ideas can come to you
What can stop you from activating an ideaInspiration from Elizabeth Gilbert’s book “Big Magic”
Why Greta Gerwig was *the* messenger the Barbie movie needed
About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com.
Links:
Show notes at https://www.speakingyourbrand.com/343/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn: https://www.linkedin.com/in/carolcox
Mentioned:
Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert
Elizabeth Gilbert on the On Being podcast
KLF: Chaos Magic Music Money by JMR Higgs
“Who says big ideas are rare?” by Malcom Gladwell
Related Podcast Episodes:
Episode 341: Unearthing Your Unique Message: Discovering What Makes You Stand Out with Judy Carlson
Episode 337: Sharing Your Story as a Catalyst for Transformation with Karen Keene
Episode 262: The Four Layers of Thought Leadership with Carol Cox
Episode 92: Deconstructing My TEDx Talk: Why We’re Uncomfortable with Women in Power with Carol Cox