Software & Technology by MarketScale
175 episodes - English - Latest episode: over 4 years ago - ★★★★★ - 1 ratingWelcome to the Software & Technology podcast, by MarketScale: Your home for everything B2B in the Software & Technology Industry! Join us for new episodes every week featuring conversations with industry leaders as we explore trends in cryptocurrency, AI, IPs, innovative cross-industry tech, and everything in between.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
CES 2020 Update: Holographic Technology Expands its Application Possibilities with Andy Travers
January 09, 2020 15:00 - 19 minutes - 26.6 MBOn day one of CES 2020, Daniel Litwin, the Voice of B2B, checked in with Andy Travers, CEO, Ceres Holographic, to learn more about the innovative solutions and business opportunities hologram technology provides. Travers began his journey with Ceres focused on the commercial side of holographic technology, and preparing this technology for new markets, i.e., the transportation industry. Ceres design an adaptable, holographic process for use in the cars of today and tomorrow. The evolving te...
CES 2020 Update: The latest in Sensing and Precision Technology with Michael Murray
January 09, 2020 14:26 - 15 minutes - 21.7 MBOn day one of CES 2020, Daniel Litwin, the Voice of B2B, sat down with Michael Murray, Executive VP, Aceinna, for a discussion on the latest in sensor technology and GNSS (global navigation satellite systems.) Murray explained how his company uses the most advanced gyro technology in their IMU (Inertial Measurement Unit) platform to provide a better sensing outcome in GNSS, and they are working on even more highly advanced gyro capabilities. AI is a critical component to making a better pos...
Digital Money is Still Money with Adi Ekshtain and Viko Bargig of Amaryllis
January 06, 2020 14:45 - 16 minutes - 19.5 MBDigital Money is Still Money with Adi Ekshtain and Viko Bargig of Amaryllis Payment Solutions Electronic payment technology is becoming the de-facto option across numerous industries. On this episode of MarketScale’s Software and Technology podcast, Adi Ekshtain, Co-Founder of Amaryllis Payment Solutions, and Viko Bargig, Solutions Architect for Amaryllis, sat down with Sean Heath to discuss the challenges of developing the latest and greatest technologies. The world is moving toward the s...
Tips for Ensuring Your Call Center Is Data Privacy Compliant with Kevin Levi of OrecX
December 10, 2019 19:17 - 17 minutes - 24.4 MBAre you call-recording compliant? The answer is pretty murky, actually, depending on the country or state you're located in. That uncertainty is leaving call center managers fearful for their own compliance, according to a survey conducted by OrecX, a Chicago-based company that provides contact centers with call-recording software for customer service, compliance and employee performance. Host Shelby Skrhak sat down with Kevin Levi, Vice President of Marketing for OrecX, to discuss in th...
Streamlining Finance & Accounting Processes with Megan Weis of Personiv
December 09, 2019 18:50 - 14 minutes - 20.5 MBMegan Weis, VP and general manager of finance & accounting for outsourcing services at Personiv, spoke with host Geoffrey Short on this episode of the Software & Technology Podcast. Weis brought her 20-plus years of experience in the finance and accounting world to this discussion on how companies can focus their employees’ energy on the tasks and initiatives that drive businesses forward. There are everyday business tasks and activities a company must perform to keep operations running,...
Cybersecurity Tips for Personal and Business IT Networks with Mark Davidson of WRAAA
December 09, 2019 15:05 - 20 minutes - 28.5 MBMark Davidson, IT manager at the Western Reserve Area Agency on Aging, joined host Tyler Kern on this episode of the Software & Technology Podcast to discuss the importance of protecting business and personal data. Every day people are sharing information over social networks, and how much of that personal information is being shared and disseminated is an area Davidson cautioned listeners to consider. Davidson said if passwords are easily guessable and tied to familiar information that can...
The Rapid & Changing World of Commerce Platforms as a Service with Barry Stearn of FreedomPay
November 20, 2019 13:59 - 20 minutes - 28.6 MBThe world of commerce platforms now expands beyond transactional payments—information is king! Host Tyler Kern and Barry Stearn, director of partner success for Europe's division of FreedomPay, discussed emerging payment trends, and how this fast-evolving landscape is becoming more complex. “Payments has become really an information business,” said Stearn. “Yes, there is a transactional exchange, there is a packet of data that passes from the merchant through to the processor for authorizat...
Why Car Dealerships Should Transition to an Automated Cash System with David Barclay of Tidel
November 04, 2019 22:02 - 17 minutes - 23.6 MBOn this episode of the MarketScale Software & Technology Podcast, David Barclay, VP of Marketing at Tidel, joined host Geoffrey Short to discuss how Tidel can provide car dealerships with secure, automated cash operations’ solutions. People may not think of car dealerships as the type of establishment that traditionally handle cash, but through down payments, accessories, and the car service department, cash is something all dealerships contend with. Barclay walked through all of the vario...
How Third-Party Maintenance Providers Offer Better Solutions Than OEMs with Thomas Hodgson of Reliant Technology
November 01, 2019 19:43 - 17 minutes - 15.6 MBA new report published by Gartner Research says third-party hardware maintenance providers are coming into their own as large companies are moving away from OEMs for all their service needs and implementing hybrid maintenance solutions for their businesses. That's great news for companies like Reliant Technology], who have built a trusted reputation for guiding its clients to solutions that save money, are better customized, and more reactive to mission-critical situations. Host Shelby Skrh...
How Cash Recycling is Transforming the Retail Space with Scott Milliken of Tech Data Systems
October 29, 2019 01:21 - 20 minutes - 45.8 MBCash is still very much a choice currency for many shoppers and it isn’t going away anytime soon. For years, retailers have maintained their flow of cash using traditional managerial oversight, but this outdated method is wrought with human error. Cash recycling, though not new to banks and financial institutions, is finally making its way into retail and solving the ongoing struggle of keeping track of tills. From Tech Data Systems, Scott Milliken, Vice President of Sales, explains how cash...
Key Considerations for Deploying a Hybrid, Multi-Cloud for Public Sector Organizations with Justin Ciaccio of ViON.
October 24, 2019 18:47 - 19 minutes - 26.8 MBJustin Ciaccio, Director of Sales at ViON Corporation, joined this episode of the Software and Technology Podcast to discuss the strategic shift public sector organizations have been going through in terms of moving their services and data storage needs to the cloud. Ciaccio’s role at ViON is to help educate customers on the totality of cloud options available, and to make the most of the infrastructure these customers already have in place. Ciaccio walked host James Kent through the proces...
How Data Centers "as-a-Service" are Flipping IT Infrastructure on Its Head with Andy Flick & Rob Davies of ViON
October 22, 2019 20:41 - 30 minutes - 36 MBThe benefits of the "as-a-service" model of providing technology, tools, and products over the internet, versus locally or on-site within an enterprise, are undeniable: Faster, better, and cheaper, to put it simply. Now, data centers are among the newest entrants to the anything-as-a-service model -- an area that Virginia-based ViON has been mastering since 2005. On this episode of the MarketScale Software and Technology Podcast, host Sean Heath sat down with ViON's Andy Flick, Portfolio Ma...
Kaseya Career Opportunity: Breaking into Tech Sales and Account Management for IT Management Software
October 21, 2019 20:34 - 15 minutes - 15.1 MBOn this MarketScale Software & Technology Jobcast, we sit down with Miami-based Kaseya, a rapidly growing software and monitoring solutions company that's looking to fill entry-level technology sales and account manager positions. The ideal candidate must be tenacious, positive, relentless, energetic and capable to influence. Kaseya is the leading provider of complete IT infrastructure management solutions for Managed Service Providers (MSPs) and internal IT organizations worldwide. Kaseya’...
Nextiva Career Opportunity: Getting to Know the Role of Account Executive with Heather De Roon
October 15, 2019 17:21 - 7 minutes - 16.6 MBWhat do a Sales Account Executive and Iron Man have in common? Find out on this Jobcast exploring the open role of Nextiva's Account Executive based in Scottsdale, Arizona. The voice over internet protocol company Nextiva creates and sells cloud-based communication software for businesses across all industries. Nextiva Inside Sales Manager, Heather De Roon said, “This position is definitely for someone who comes in and loves to win.” With patience, determination, resilience, and grit, the ...
Engineering a 'Simple' Nanocoating Solution with Zsolt Pulai of HZO
October 04, 2019 16:43 - 17 minutes - 18.3 MBConsumer reliance on personal technology devices isn't dwindling any time soon. The average American spends 5.4 hours on their phone daily and that figure trends upwards for younger generations. If phones are nearly a permanent appendage, they should be able to withstand life, argues Zsolt Pulai, Executive Vice President of Technology and Engineering at HZO. He sat down with host Sean Heath for a new episode of the MarketScale Software and Technology Podcast. "Three hundred million phones a...
Hunting Hammered Coins in the UK with Steve Moore of Garrett
September 30, 2019 21:58 - 19 minutes - 27.1 MBImagine the world is one giant treasure hunt. That's how our guest today Garrett (https://www.garrett.com/) Marketing Director Steve Moore on the new Discover the Truth podcast with Garrett Metal Detectors feels when he goes out into the field. On this episode host Chris Reeves asked Steve how he uses the product, what his most significant finds were, and what's on the horizon for security detection by Garrett metal detectors. When Moore joined the company more than 13 years ago, he'd only ...
Metrology in Action with David Hill of Hexagon
September 30, 2019 21:52 - 14 minutes - 15.9 MBYou can have all the data in the world but if you cant measure the results properly your company will be left behind. David Hill explains how Hexagon is unlocking the secrets of metrology (the science of measurement) and helping to provide a blueprint for successful data optimization. Hexagon is a leader known for "developing measuring protocols, we certainly have a very large portfolio when it comes to our measurement solutions." Hill is very proud that the Hexagon reach goes far beyond th...
Complexities of Cloud Computing with Ed Stockton and Pablo Gomez of ViON
September 30, 2019 21:25 - 24 minutes - 28.8 MBThere's no doubt that cloud computing as a platform and a technology has been rapidly growing and evolving in the past decade. Everything, I mean everything is in the cloud nowadays. But is that growth sustainable? On this episode of the Software and Technology podcast brought to you by Marketscale, host Sean Heath sought the answer from two experts: Ed Stockton, Vice President of Services and Pablo Gomez, Services Engagement Group Manager, both at ViON. The Virginia-based company implement...
This Nanocoating Might Be the Waterproofing Solution You've Been Seeking with Stephen Gold of HZO
September 25, 2019 20:42 - 29 minutes - 40.9 MBWe've all had that panic moment when an expensive electronic device such as our phone, AirPods, or wireless speaker goes tumbling into the water, and we realize it's probably ruined forever. Salt Lake City-based HZO hopes to cure that panic, not just for consumers but commercial technology users, with its solution for water-vulnerable devices: a thin nanotechnology coating that protects electronics from moisture. In this new episode of the Software and Technology Podcast, host Brandon Morse...
OEMs vs Third Party Providers: Discussing the Difference with Reliant Technology
September 24, 2019 14:51 - 19 minutes - 21.4 MBAny business, large or small, has a data center and internal network. These networks require maintenance. Most companies hire service providers responsible for channel alliances, but in fact, there is another way...and it’s cheaper. Enter Reliant Technology. Our guest today, Mike Steiner, Director of Technical Services with Reliant Technology, broke down this complex system with over 16 years of experience in manufacturing. OEMs (Original Equipment Manufacturer) have typically been the poi...
The Difference Between Consumer and Enterprise Wireless Displays with Jay Taylor of ScreenBeam
September 24, 2019 14:23 - 33 minutes - 31.1 MBNot all wireless display solutions are created equal, especially when it comes to residential versus enterprise needs. On this episode of the Software and Technology Podcast, we sat down with Jay Taylor, Senior Director of Strategic Alliances for ScreenBeam, a leader in wireless display and collaboration solutions. When Miracast was introduced as the industry standard for wireless connections for devices, it initially launched for consumer use. "All of this was aimed at the consumer space ...
Up to 150 Trillion Pieces of Data Are Going Uncaptured Each Year with Steve Kaiser of OrecX
September 11, 2019 20:08 - 21 minutes - 25.8 MBTrillions of pieces of data are going untapped every year, and it's holding businesses back. This data, surprisingly, consists of human speech from call centers, and it's ripe for collection and analysis. On this new episode of the Software & Technology Podcast brought to you by MarketScale, host Sean Heath sat down with Steve Kaiser, CEO of OrecX, a Chicago-based call recording company. "Human speech is an untapped resource of data," Kaiser said. "If you took the top three call center mark...
The Future of Data Storage, and Why Traditional Cloud Storage Just Won’t Cut It with Scott Shadley of NGD Systems & Andy Lee of EchoStreams
September 09, 2019 19:13 - 30 minutes - 55.9 MBGlobal society is creating more data than ever before, and with every passing day, more information is created, demanding storage space. So where does it all go? Cloud storage has largely come to the rescue for our data storage needs, but even now the cloud technology is reaching a plateau. So how do we innovate data storage for the demands of the future? Our guests today on this episode of the MarketScale Software & Technology Podcast are here to answer that question. Scott Shadley, vice p...
A Conversation with InterDrone Keynote Speaker Romeo Durscher of DJI
September 09, 2019 15:21 - 7 minutes - 11 MBRomeo Durscher, Director of Public Safety Integration for DJI, joined Daniel Litwin to discuss some of the big trends he's seeing in the world of drones. Durscher explained what he was excited to see at the show, discussed the challenges in collecting and interpreting data using drones, and gave an overview of the current state of public safety standardization. "Human beings are fascinating in the way that, if we don't understand something, we do knee-jerk reactions," Durscher said. "We...
Greenstone Career Opportunity: Giving a Voice to Authentic Service as a Customer Support Manager with Tracy Curtis
August 23, 2019 13:53 - 6 minutes - 5.96 MBOn this jobcast, host Daniel Litwin dug into the open role of Customer Support Manager for Greenstone, a Cultura Company, with Client Success Director Tracy Curtis. "We're looking to grow our support team," Curtis said. "We have tenured folks that we need to have a training program and career paths for new people, as well as improving our metrics for our customers." Greenstone, located in Alpharetta, Georgia, is a leader in agricultural accounting & management tools, powering the backend a...
AI, Now Served at Your Favorite Restaurant with Côme Billerey of Acrelec
August 20, 2019 17:39 - 14 minutes - 17.6 MBOver the last decade digital technology has spread into quick serve restaurants, typically in the form of digital menu boards. But only until recently have those stores been able to use digital technology to collect, analyze, and predict customer behavior. On this episode of the ____ podcast, Côme Billerey, head of product innovation at Acrelec, shares how machine learning has come to your favorite restaurant. “We are focusing on how can we improve the customer journey and improve operation...
Is Extended Reality Making its Way Into the Business World?
August 14, 2019 15:39 - 5 minutes - 7.37 MBIs it time for extended reality to make it its way into the business world? On this excerpt from Business Casual, Daniel Litwin and Tyler Kern explored the positives and negatives of extended reality being more widely utilized. The use cases are obviously exciting for brands and individuals that are enthusiastic about stepping forward into the future. On the downside, there are still too many instances where this technology is simply too expensive to be implemented on a wide scale. For ...
CES Makes Changes to Improve its Image With Women
August 14, 2019 14:35 - 6 minutes - 9.27 MBThis year's Consumer Electronics Show might look a little different than it has in previous years. The Consumer Technology Association who puts on CES every year has announced that it's going to be more strict in its enforcement of the dress code. The hope is that this eliminates the use of "booth babes", women hired for their looks to entice more visitors to a particular booth. There is an ongoing push to encourage more women to join STEM related fields. Is this a step in the right direct...
Blade Design in Ducted Fans is More Important Than You Think with Daniel Schübeler of Schübeler Technologies
July 31, 2019 20:02 - 27 minutes - 61.9 MBUnmanned Aerial Vehicles (UAV) or drones are all the rage, with businesses from Amazon to Domino’s conducting research into using the aircraft to complete deliveries. Utilizing UAVs for these types of serious applications, though, requires precision technology. On today’s Software and Technology Podcast, Daniel Schübeler, founder of Schübeler Technologies, discussed how electronic ducted fans (EDFs) and their blade design provide the propulsion necessary to give enterprise UAVs liftoff. Unl...
Big Data Means New Big Challenges with Judson Graves of ViON, and Chrisitan Shrauder of Yellowbrick
July 31, 2019 18:14 - 19 minutes - 22.2 MBData is now considered to be the most valuable commodity on Earth, which is why enterprises and government agencies look to leverage it to their advantage. And yet, warehousing massive amounts of data requires modern technologies and new ways of thinking. On today’s podcast, Judson Graves, director of analytics solutions at ViON, and Chrisitan Shrauder, director of federal systems at Yellowbrick, offer their insights into the challenges of storing big data. “There’s too much data, and it’s...
As Rents Rise, Can Data Come to the Rescue?
July 30, 2019 17:21 - 12 minutes - 17.2 MBHome renters and businesses of all sizes are feeling the squeeze of soaring rents across the United States’ largest metropolitan areas. Ecommerce has long been ascribed as the killer of brick-and-mortar retail, but the price of staying in business is also contributing to closures across the country. Menswear retailer Barneys recently had annual rent raised by more than $11 million on its Manhattan flagship location and has been forced to consider several options to cut back costs. Steven K...
American Made: The Impact of Robocalls on Business
July 30, 2019 14:44 - 3 minutes - 4.65 MBAmerican Made is a recurring segment appearing on Business Casual, MarketScale's weekly live radio show airing Friday mornings at 8 a.m. CT. On American Made, hosts Daniel Litwin & Tyler Kern have a conversational corner on American policy affecting American business. On this segment, Litwin breaks down the bipartisan Stopping Bad Robocalls Act bill, why robocalls are under fire, how they harm important communications between company and consumer, and the newest powers granted to the FCC.
Amaryllis Was Founded on Demand and a Good Idea with Ori Hay and Adi Ekshtain of Amaryllis Payment Solutions.
July 23, 2019 21:10 - 19 minutes - 35.2 MBCompanies are like superheroes in that they all have an origin story, explaining how they started and began to build something meaningful. In this episode of the Software and Technology Podcast, host Tyler Kern sat down with Amaryllis Payment Solutions co-founders Ori Hay and Adi Ekshtain. They discuss their origin story and how the two recognized the demand for third-party aggregators in payment services that would revolutionize the industry. Before co-founding Amaryllis with Ekshtain, Hay...
Innovative Ways to Use Call Recordings for Marketing and More with kevin Levi of OrecX
July 11, 2019 19:50 - 17 minutes - 40.3 MBOn this episode of our Software & Technology Podcast, host Tyler Kern sat down with frequent guest Kevin Levi, vice president of marketing for OrecX, to discuss innovative ways to use customer call recordings for smart, informed marketing campaigns and other uses. OrecX provides contact centers and Business Voice Over IP Providers with full-featured, reliable, and very easy to use call recording software at a fraction of the cost of competing solutions. Companies often use call recording f...
Does More Automation Mean Fewer Jobs?
July 11, 2019 13:14 - 15 minutes - 21.2 MBWithout question, automation has improved the lives of millions. The speed, consistency and efficiency of automated processes has saved businesses money while producing more goods in less time. For consumers, this has meant cheaper prices and consistent quality. Automation has also spawned a timeless question, even dating back to the industrial revolution. Will further implementation of machinery eliminate people from the workforce, or will those workers simply adapt to new jobs? Anton Kor...
Iconic Dallas Businessman Ross Perot Dies at 89
July 10, 2019 13:40 - 16 minutes - 22.4 MBComputer services pioneer, Navy veteran, two-time presidential candidate and philanthropist Ross Perot has died after a five-month battle with Leukemia. He was 89 years old. “We have lost a true Dallas Icon,” Dallas Mayor Eric Johnson tweeted. “Ross Perot was a veteran, successful businessman, and philanthropist who spent his life working hard to make our city, state and country better. My thoughts and prayers are with the Perot family during this difficult time.” A legendary business care...
Third-Party Payment Companies Need a Card Processing Partner with Mark Bishopp of Amaryllis Payment Solutions
July 09, 2019 18:12 - 16 minutes - 29.8 MBIn this episode of the Software & Technology podcast, host Tyler Kern sat down with Mark Bishopp, CEO of Amaryllis, a purpose-based platform that makes it easy for third-party payment companies to launch quickly and effectively. They discussed why third-party payment companies should expect more of a partner, and less of a vendor, with card processing solutions. In his prior roles at Bank of America, Vantiv, and Price Waterhouse, Bishopp learned why partnering with clients first and foremos...
The Impact of Communication over Notifications During Emergencies with Daniel Wagstaff of Pocketstop
June 28, 2019 21:19 - 34 minutes - 31.4 MBInvesting in something that will never be used is not ideal. That is the goal, though, when dealing with emergency response and crisis management technology. In the unfortunate situation when it does need to be used, open communication can save lives, inventory, and the reputation of a brand. Luckily, as technology has advanced, companies have the tools to be prepared unlike ever before. "Technology now allows us not only to reach you but make sure we reach you with the right message to the...
Outsourcing is the Competitive Edge for Today's Startups with Tim Witucki of Personiv
June 28, 2019 20:59 - 55 minutes - 22.2 MBIt’s not just huge call centers in multinational companies that outsource their talent. Everybody outsources on some scale, whether it’s a startup that outsources the bookkeeping and back office duties for their business or even an individual who outsources their day-to-day needs to someone more skilled than they are. In this episode of the Software and Technology Podcast, host Sean Heath sat down with Tim Witucki, senior vice president of development for Personiv to discuss smart outsourci...
Documentation is the Key to an Effective Fiduciary with Aracely Rios
June 28, 2019 18:08 - 26 minutes - 35.8 MBMistakes are costly in any industry, but when it comes to employee benefit plans, you're dealing with someone's retirement income and their livelihood. That's why being designated an employee benefits plan fiduciary is much more than crossing your T's and dotting your I's on paperwork. In this episode of Weaver: Beyond the Numbers podcast, we discuss the role of fiduciaries with CPA Aracely Rios, an audit partner in assurance services. She'll discuss the role of good documentation in employ...
How One Freelance Video Editor Keeps His Tools Ahead of the Curve with Brandon Balin
June 28, 2019 14:11 - 39 minutes - 72.7 MBThe freelance video editing market has radically changed over the years, thanks in large part to emerging software. Avid Media Composer was released in 1994 and quickly became the industry standard come 1996, but various programs persist to this day. Brandon Balin’s knowledge of such software is unparalleled. As a freelance video, conform, and VFX editor, he has edited everything from independent action films to World’s Scariest Police Videos - his first television show - and even Dr. Phil,...
What Should Businesses Know When Switching to Wireless Display Solutions? with Mike Daskalopoulos of ScreenBeam
June 21, 2019 14:50 - 1 hour - 34.6 MBIn this episode of the Software and Technology Podcast, Mike Daskalopoulos, director of strategic platform technology at ScreenBeam, shared some insights on the benefits and challenges of wireless presentation and collaboration solutions. Bandwidth, while it may seem like it’s infinitely available, is a limited commodity that can present hurdles when integrating a wireless presentation infrastructure. But as Daskalopoulos explained, there are now enhancements that organizations can leverage...
Why Visibility Will Help Prevent Rising Security Breaches with Joshua Walker of APCON
June 17, 2019 19:05 - 19 minutes - 43.7 MBIt’s not just your imagination. Data breaches are occurring more often than they used to, said network security expert Josh Walker. In this episode of the Software and Technology Podcast, host Tyler Kern sat down with Josh Walker, a web engineer turned digital marketing manager for APCON, to discuss why high-performance network visibility is growing more critical every day. Oregon-based APCON offers network visibility and intelligent networking monitoring solutions for enterprise and midsiz...
Money Transfers Should Be As Easy As Ordering Pizza with Simon Keogh
June 12, 2019 23:11 - 21 minutes - 48.1 MBA new digital payment technology by Toronto-based Nanopay is avoiding the ‘black hole’ of money transfers. Here to explain is Nanopay’s Head of Products Simon Keogh, featured guest on today’s episode of the Software and Technology podcast brought to you by Marketscale. “When a wire goes across, it goes into a black hole,” Keogh says. “It’s up to someone on the other end to notify me that they’ve received the funds.” Wire transfers, used by businesses to transfer large sums of money, take s...
How Cash Recycling Is Saving Time, Money, and Improving Security with Vik Devjee
June 12, 2019 14:27 - 16 minutes - 19.7 MBThe true cost of managing cash for a business is hard to pin down, especially as a business owner. It's a less quantifiable cost; while retailers incur a cost to accept debit and credit cards as currency, there’s an inherent cost of labor to accepting cash as well. Simplifying this process for business owners may come in the form of cash recycling technology, which is is “reducing the cost of money” in many unexpected ways. On today's Software and Technology Podcast episode, host Sean Heath...
4 Reasons to Use an IT Consultant Partner with Brandy Semore
June 10, 2019 20:39 - 20 minutes - 19.6 MBThere are times in a company's life where it could use a hand from a third-party expert. Whether it’s a complex new system that your company is implementing or a complex problem that you need help seeing the solution for, IT consulting companies exist to ease the burden. But what if you’re a small company, have a small budget, and don’t really know where to start? Our guest today explained that companies have a misconception that bringing in an IT consulting partner is a luxury for larger, ...
CPAs Needed: Why a Shortage of Accountants Could be on the Horizon with Megan Weis of Personiv
June 03, 2019 22:02 - 27 minutes - 62.8 MBWhile you may have seen headlines about labor shortages in construction, pro AV, or manufacturing, one particularly puzzling shortage of labor is emerging in the accounting/CPA field. On this episode of the Software & Technology podcast brought to you by MarketScale, host Daniel Litwin sits down with Megan Weis, Vice President and General Manager of FAO Services for Personiv to discuss reasons and solutions for this dwindling talent pool. "Baby boomers are retiring in droves, and taking wit...
Debunking the Myth of the Open 'Payment Facilitation' Payment System with Mark Bishopp of Amaryllis Payment Solutions
May 29, 2019 19:46 - 22 minutes - 41.1 MBWhat’s the difference between a “payment facilitation in a box” solution versus an open platform that seamlessly adapts to their requirements and needs within the PF payments ecosystem? On today’s episode of the Software & Technology Podcast, host Tyler Kern sat down with Mark Bishopp, CEO of Amaryllis Payment Solutions, to discuss an API-driven solution that’s making payment systems customizable for a variety of industries. Before joining Amaryllis, Bishopp’s resume included working with t...
How Wibbitz Became A Disruptive Force in Content Creation
May 28, 2019 15:43 - 20 minutes - 28.8 MBImagine watching an article instead of reading it. On this episode of the Marketscale Software & Technology Podcast, host Tyler Kerm sat down with Zohar Dayan, CEO and co-founder of Wibbitz, the world’s first automated video creation platform that’s making that visual mission possible. When Dayan first pitched Wibbitz’ automatic content creation to companies such as news organizations, they weren’t just skeptical — they didn’t believe a computer could produce high-level, high-quality conten...
Personalization in OOH Marketing: Engaging Audiences in a Saturated World with Cole Cummings of BoardActive
May 23, 2019 14:54 - 20 minutes - 46.8 MBAdvertising is everywhere- to the point where many of us just ignore it. It’s not meaningful. There’s too much noise. So, marketers now have to be more creative with how they engage consumers. In a saturated world, personalization is critical. Talking about this concept concerning out of home (OOH) advertising is Cole Cummings, Marketing Director for BoardActive, a platform for connecting brands and customers using location-based engagement. Cole said, “Personalization is huge in the digita...