The Software Process and Measurement Cast 611 features our conversation with Jeff Smith. Jeff and I talked about his new book, . Our conversation branched out to cover DevOps and how writing a book changes your perception of life. The conversation was the most clear-eyed and penetrating conversation on DevOps I have had on the podcast. Jeff challenged all of us to recognize that we can make a difference. Bio: Jeff Smith has been in the technology industry for over 20 years, oscillating between management and individual contributor. Jeff currently serves as the Director of Production Operations for Centro, an advertising software company headquartered in Chicago, Illinois. Before that he served as the Manager of Site Reliability Engineering at Grubhub. Jeff is passionate about DevOps transformations in organizations large and small, with a particular interest in the psychological aspects of problems in companies. He lives in Chicago with his wife Stephanie and their two kids Ella and Xander. Jeff is currently writing a book with Manning publishing due out in Spring of 2020, but available now via their early access program. He’s also the chapter president of Blacks in Technology where he strives to introduce the community to the different opportunities in the technology field. Contact Information for Jeff Smith: Web:  Email: [email protected] Twitter: @darkandnerdy Re-Read Saturday News  This week we transition to Part 4: Maximizing Business Value in Knowledge-Work in Steve Tendon and Daniel Doiron’s Flow. We are approximately 40% through according to the Kindle App on my laptop.  (Side note: I would like to talk with anyone in the audience that uses a Kindle to read non-fiction books that they will later use for reference; I am working on a buying decision). Remember to buy a copy of to support the authors and blog!   Week 1: – Week 2: (The Story of Herbie) – Week 3: –   Week 4: –   Week 5: –    Week 6: –   Week 7: –   Week 8: –   Week 9: -   Next SPaMCAST The Software Process and Measurement Cast 612 will break pattern -- again. Recently I had a conversation with Allan Kelly and Woody Zuill about the topic of coaching and how if you bring all of your capabilities to the table you have transitioned to a guide. Allan and Woody are agile guides.