Joe Puglisi: How Buzzfeed Creates Viral Worthy Content
Social PR Secrets by Lisa Buyer
English - January 14, 2020 06:00 - 25 minutes - 23.3 MB - ★★★★★ - 9 ratingsEntrepreneurship Business Marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Do you know what drives people to share content? Joe Puglisi says it comes down to identity, emotion, and information.
Find out more from the former director of creative strategy at Buzzfeed, from an interview dug up from 2015. Joe Puglisi gives in-depth examples of why people are inspired to share certain content, and how to produce it. Some people go viral by chance, but take control of these strategies.
Buzzfeed makes creating viral content seem easy, however, we all know that isn’t necessarily true. Joe gives spot-on advice and shares the tools Buzzfeed uses to create viral posts. Tune in to learn tips and tricks that are still relevant 5 years after this interview took place. Which brands were doing it right in 2015? Are they still thriving now? See if you have what it takes to go viral after listening to this episode.
“Content gives people the ability to curate the world's view on them” -Joe Puglisi
Some topics discussed in this episode include:
How to foster authenticity and interest in posts
The revolution of social media
Writing an honest and powerful headline
The elements that makeup viral content
The questions to ask yourself when creating content
How to get massive reach
Strategies to reach your audience on different platforms
Contact Joe:
joepuglisi.com
Joe’s Instagram
Joe’s Twitter
Joe’s LinkedIn
References and links mentioned:
Hootsuite
Pinterest
Twitter
Facebook
Snapchat
Subscribe to & Review Social PR Secrets Podcast
Thanks for tuning into this week’s episode of the Social PR Secrets podcast by Lisa Buyer. If the information in this show’s interview inspired you in your business or life journey, feel free to head over to iTunes, subscribe to the show, and leave us an honest review. Your feedback helps us continue to not only deliver actionable, relevant, helpful content, it will also help us reach even more amazing entrepreneurs, disrupt
Do you know what drives people to share content? Joe Puglisi says it comes down to identity, emotion, and information.
Find out more from the former director of creative strategy at Buzzfeed, from an interview dug up from 2015. Joe Puglisi gives in-depth examples of why people are inspired to share certain content, and how to produce it. Some people go viral by chance, but take control of these strategies.
Buzzfeed makes creating viral content seem easy, however, we all know that isn’t necessarily true. Joe gives spot-on advice and shares the tools Buzzfeed uses to create viral posts. Tune in to learn tips and tricks that are still relevant 5 years after this interview took place. Which brands were doing it right in 2015? Are they still thriving now? See if you have what it takes to go viral after listening to this episode.
“Content gives people the ability to curate the world's view on them” -Joe Puglisi
Some topics discussed in this episode include:
How to foster authenticity and interest in posts
The revolution of social media
Writing an honest and powerful headline
The elements that makeup viral content
The questions to ask yourself when creating content
How to get massive reach
Strategies to reach your audience on different platforms
Contact Joe:
joepuglisi.com
Joe’s Instagram
Joe’s Twitter
Joe’s LinkedIn
References and links mentioned:
Hootsuite
Pinterest
Twitter
Facebook
Snapchat
Subscribe to & Review Social PR Secrets Podcast
Thanks for tuning into this week’s episode of the Social PR Secrets podcast by Lisa Buyer. If the information in this show’s interview inspired you in your business or life journey, feel free to head over to iTunes, subscribe to the show, and leave us an honest review. Your feedback helps us continue to not only deliver actionable, relevant, helpful content, it will also help us reach even more amazing entrepreneurs, disruptors, and rockstars just like you!