Everyone views and uses social media differently. There's no guidebook, instruction manual, or standard operating procedures on how to use social media. However, as a business owner, that's no excuse for you not to be on social media. Here are the 3 reasons and Nathan goes into why it's important:

That’s how people stay attuned to the news with friends, influencers, and current events It’s a new media that’s never going away There are no boundaries

https://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/