The bottom line is, digital marketing shortens the time frame between knowing and liking your nonprofit to supporting your efforts. Plus it’s easier, faster and way less expensive. But there is a flow to digital marketing that can amplify its power for your nonprofit. Give a listen to today’s podcast to learn how you can systematically build out a digital marketing plan step-by-step to not only save time and money, but to create a marketing funnel that helps to establish credibility, trust and understanding before anyone directly interacts with your organization.