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Marketer on a Mission: Gabe Cooper of Virtuous Software
Smart Marketing for Small Nonprofits
English - October 18, 2020 16:00 - 26 minutes - 20.2 MB - ★★★★★ - 16 ratingsNon-Profit Business Marketing donorattraction donorretention fundraising marketing marketingstrategy nonprofit nonprofitmarketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Amazon knows how to make it personal for consumers. So does Netflix and Patagonia. How can nonprofits bridge the gap with their donors just like for-profit businesses? In our latest “Marketer on a Mission” interview, Gabe Cooper of Virtuous Software explains the power of CRM programs and how they streamline communications for small nonprofits while helping them forge better relationships with their supporters.