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Make 2022 Your Data-Driven Year
Smart Marketing for Small Nonprofits
English - December 16, 2021 17:00 - 21 minutes - 15.3 MB - ★★★★★ - 16 ratingsNon-Profit Business Marketing donorattraction donorretention fundraising marketing marketingstrategy nonprofit nonprofitmarketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 3 Tips to Build on Your Giving Tuesday Success
Next Episode: A New Year Story to Inspire You
Data can be dull. That’s why I counsel my nonprofit clients to steer clear of numbers when discussing their mission; stories of impact are just so much more engaging. But one set of numbers nonprofits should be concerned with is their marketing numbers. From the reach of your Facebook posts to the number of people who clicked on the call to action in your latest e-newsletter, those numbers will help you become more effective in your outreach - and that will get you more of the support you need. Make 2022 your data-driven year for marketing