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A ‘Thank You’ study that is doubling donations
Smart Marketing for Small Nonprofits
English - November 25, 2018 17:00 - 24 minutes - 24.5 MB - ★★★★★ - 16 ratingsNon-Profit Business Marketing donorattraction donorretention fundraising marketing marketingstrategy nonprofit nonprofitmarketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #10 The Most Powerful Fix For Marketing Fatigue
Next Episode: #12 - How To Get Your Emails Asking For Donations Opened
Ever wondered how thanking donors factors into how often and how much a donor might give?
Well, The Philanthropy Centre conducted a study on the impacts of an acknowledgment plan that includes how thank-you’s can contribute to donor retention, frequency of giving and even how much someone contributes - in some cases doubling donations!
In today’s podcast I’m sharing those awesome insights! https://www.cindymaymarketing.com/blog/11