Loreto Cheyne on building connections through greeting cards

Karen Wilson invites Loreto Cheyne of Lola Designs to the show. Loreto is a graphic and brand designer by trade, but the pandemic afforded her the opportunity to pivot her business into her true passion – building connections through greeting cards. 

Through fun designs, sassy sayings, and her own unique touch, Loreto’s greeting cards have not only given her business a new sense of purpose but have brought joy into the lives of her friends, family and her growing client base.  

In this episode, Karen finds out the story behind Loreto’s business and how much personal fulfillment she gets from designing cards. Loreto shares how the art of sending a greeting card never goes out of style and reveals how the tangible gesture of cards becomes additionally meaningful in this digital age.

About Loreto Cheyne:

Loreto Cheyne is a graphic designer specializing in greeting card design which she creates through her company, Lola Design.

Resources Mentioned in this Episode:

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Karen Wilson | podcast host / Karen C. Wilson Consulting: website | linkedin | facebook

Loreto Cheyne | graphic designer: website | instagram | facebook