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Creating a Unique Brand in Japan By Going Against the Grain w/ Angel Guevara
Small Business Japan
English - December 11, 2020 18:00 - 1 hour - 44.6 MB - ★★★★★ - 8 ratingsEntrepreneurship Business News Business News small business japan japan business japan entrepreneur japanese business japanpreneur entrepreneur financial freedom lifestyle freedom japan japan news Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Hey Japanpreneurs, on this episode of the Small Business Japan podcast we talk with Angel Guevara about creating a unique brand in Japan by going against the grain, the idea of starting an anti-company, creativity in Japan and so much more.
Angel Guevara is a creative dedicated to improving society through branding, marketing, storytelling, and personal development. Born in Caracas, Venezuela, he is the founder of HYPERMILK – a creative agency that helps brands successfully localize in Japan through empathy, strategy, and design. Angel also runs an internet community and website called NIGHTCRAWLERS, with a goal of becoming the ultimate business guide in Japan by providing weekly webinars with influential professionals, insightful blog posts, and a powerful network of entrepreneurs and creatives. Angel currently resides in the urban jungle of Tokyo, Japan.
Japan is the country of contradictions.
Advertising in Japan and creating a unique brand in Japan: Do what everyone is doing, take notes...and then do the complete opposite.
He aims to spread his content in organic ways as opposed to just using SEO strategies...