Gwen Bortner discusses small business goal setting with Tom Shay and Small Business Conversations

Soon we will all be bombarded with articles and television interviews telling us how to establish goals for the new year. Are goals only to be established to begin on January 1? Can you adjust a goal? Can you abandon a goal? Are all goals good? How do you measure your goals? Some goals are outcome based while others are activity based; what is the difference?

These questions and many more during our hour long visit with Gwen Bortner on Small Business Conversations with host Tom Shay