Kill the Side Hustle Culture

I hear the term side hustle a lot. And it makes me cringe every time. Calling something a side hustle gives it less weight. Less importance. As if it's this fluffy thing in the corner that doesn't really matter in the grand scheme of things. Pick it up and put it down as needed. That sounds more like a hobby to me.

But what I mostly see that are called 'side hustles' are not that at all. They are legitimate businesses. The start of a company. Really valuable products and services. 

Most successful entrepreneurs, in defining success as financial gain, have multiple income streams. They own multiple companies. They invest in multiple companies and start-ups. They own real estate. They offer a variety of products and services. 

Guess what? If you work full-time for an employer and have started your own companies that you are putting consistent effort into - you are an entrepreneur.

You are NOT "someone working full-time that also has side hustles". You have multiple income streams. Full stop.

I hope this episode gives people in this situation confidence to keep going, and to be proud of what they're building.

I see so many headlines screaming - quit your day job! But, what if you like your job AND you are building other businesses too AND you are serious about all? If you still work for an employer, should you be ashamed of that? If you're not stepping away from your full-time job to pursue your entrepreneurial ambitions does that mean you're not successful? NO WAY.

I want to put an end to this crazy either/or rhetoric that we've all been hearing for too long.