Small Biz Life
163 episodes - English - Latest episode: over 2 years ago - ★★★★★ - 64 ratingsYOU STARTED A BUSINESS!
YOU ARE AMAZING AT WHAT YOU DO.
But there is a lot more to running a successful business: accounting, marketing, IT, sales, management.
You wear so many hats.
Add family, friends, health, home…no wonder you are tired!
WE GET IT!
We have been small business owners for the past seven years and have worked with small business owners for the last fourteen years.
We know the challenges of finding the right solutions and juggling all the responsibilities.
We know how hard it is to put YOURSELF on the to-do-list.
YOU ARE NOT ALONE.
COME JOIN THE COMMUNITY.
TOGETHER WE CAN GROW AND THRIVE.
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Episodes
Season 4 Episode 6 Why stay when you go now
January 23, 2022 17:00 - 40 minutes - 26.6 MBToday's Topic – Why they travel and Why it matters Please Subscribe, Rate and Review us on iTunes For complete Fantasy Worldbuilding, show notes go to Gardul.com Podcast Show Flow From the point of view of the Agrarian Society Why it is so important War Trading Migration Jobs / Education Religion Curiosity / Holiday Biological evolution from our Hunter Gather past? WBT Plan a trip for your character to go there and back again RW Task The Hobbit Read or a...
Season 4 Episode 5 Finding your Worldbuilding People
January 17, 2022 22:39 - 45 minutes - 29.6 MBToday's Topic – Part 3 on Worldbuilding culture nouns Please Subscribe, Rate and Review us on iTunes For complete Fantasy Worldbuilding, show notes go to Gardul.com Podcast Show Flow The parts of Culture Characters served up last season People Starting in the last episode of season 4 Religion People Questions Where does the religion exist? Who uses the religion What happens in the religions When are your holy times How does the worship happen Why does the worsh...
Episode 160 - This was Small Biz Life
October 04, 2018 18:43 - 20 minutes - 15.6 MBThis was the toughest week for us at Small Biz Life We started this project with being ambitions, however, we had to make the tough choice to close it done. We love our members and hope that the future access to this content will help you as you grow in your businesses. This website and podcast will not go down and the Focus Master Plan and Mastering your Time is still available to our members and for sale if you want to get started on those systems to help your business. Ingram Digital M...
Episode 159 - The key to good productivity systems
September 30, 2018 16:00 - 28 minutes - 21.4 MBKristin and Jeff start a new series about productivity systems, techniques, tools, or hacks. Join us as we review what is important to look at when you are trying to improve your productivity. For complete show notes check out the podcast on @ smallbiz.life/159 Making shared responsibility work in your family and your business Systems, techniques, tools, or hacks What is the problem you are trying to solve with the new system? What problem does the system solve? How complicate...
Episode 158 - How to make new habits stick
September 23, 2018 16:00 - 35 minutes - 26.4 MBWe all have failed at creating new habits. We maybe even think that we are not good at creating habits. Join Kristin and Jeff as we look at how to make those new habits stick. For complete show notes check out the podcast on @ smallbiz.life/158 Making shared responsibility work in your family and your business How long to make habit stick James Clear's The 3 R’s of Habit Change: How To Start New Habits That Actually Stick Links ((((((((((((((((((((((((((( Visit Show notes )))))...
Episode 157 - How to know when your lead is ready to buy
September 16, 2018 16:28 - 35 minutes - 25.9 MBSales can be a problem for many small business owners. Jeff was no exception. The problem most of the time was knowing when a client was ready to close. If you struggle with your sales system, join Jeff and Kristin as we talk about our system to know when a lead is ready to close. For complete show notes check out the podcast on @ smallbiz.life/157 Making shared responsibility work in your family and your business Qualifying leads and the problem with BANT Why should you use MARKE...
Episode 156 - What to look for in a small business cellphone
September 09, 2018 16:00 - 30 minutes - 22.8 MBEpisode 156 - What to look for in a small business cellphone Have you ever thought about what you really need your cell phone to do? Some phones are better than others in key areas that affect your business. In this episode, we discuss what to look for in a phone and give some recommendations for each area. For complete show notes check out the podcast on @ smallbiz.life/156 Making shared responsibility work in your family and your business Everyone must buy-in to the team mentali...
Episode 155 - Responsibility sharing
September 02, 2018 18:21 - 30 minutes - 23 MBWe often get asked how we do it all (raising our son while running two businesses and Kristin's teaching and being director of a graduate program) and still get along with each other. Today we discuss one of our most important tools: responsibility sharing. For complete show notes check out the podcast on @ smallbiz.life/155 Making shared responsibility work in your family and your business Everyone must buy-in to the team mentality We must accept that things may not get done exac...
Episode 154 - Marketing outside the box
August 26, 2018 18:44 - 29 minutes - 22.5 MBThe 4 tips to help you to think differently about your marketing New prerecording time on Facebook Wednesdays 3:30 EST Small Biz Life Community Patreon for content providers Udemey for selling courses and books Look at companies who serve your client More than gift cards Links ((((((((((((((((((((((((((( Visit Show notes ))))))))))))))))))))))))) https://smallbiz.life/154 ((((((((((((((((((((((((((( Mentions links ))))))))))))))))))))))))) Small Biz HQ https://www.http...
Episode 153 - Being a small business owner doesn't have to be lonely
August 19, 2018 16:00 - 29 minutes - 22.4 MBAs a solopreneur or small business owner, it is common to get caught up at your desk and as the digital world makes it easier to work from home. It can lead to chronic loneliness. Join Kristin and Jeff as we talk about the signs of loneliness and what we can do to avoid the seclusion. For complete show notes check out the podcast on @ smallbiz.life/153 Signs of loneliness Trouble sleeping Spending lots of time on social media Binge-watching TV Taking lots of long, hot showers In...
Episode 152 - Small Business is not 9-5, but that does not mean it is 24/7
August 12, 2018 16:00 - 34 minutes - 26 MBSmall business owners are work very hard. Very quickly most learn that it will not be a simple 9 AM to 5 PM job. Join Kristin and Jeff in this episode giving five tips to prevent your small business from becoming a 24/7 job. For complete show notes check out the podcast on @ smallbiz.life/152 The 5 tips no prevent your business from a 24/7 work lifestyle You have to learn realistic expectations about what you can get done in a day. Set realistic expectations for your customers Syst...
Episode 151 - Contentment vs. Complacency
August 05, 2018 16:00 - 32 minutes - 25.5 MBIn this episode, we discuss how to find contentment in your business without becoming complacent. We will also discuss why working 90 hours per week and never be getting any sleep is not the goal. For complete show notes check out the podcast on @ smallbiz.life/151 How you can become content with your small business Be content, not Complacent Avoiding Complacency Going from the service provider to selling information without killing yourself NEVER STOP BUILDING RELATIONSHIPS Link...
Episode 150 - Instagram Secrets with Roota Mittal
July 29, 2018 16:00 - 29 minutes - 22.2 MBAre you stuck how to use and grow Instagram for your small business? Check out this episode as Kristin and Jeff interview Roota Mittal to get the secrets of Instagram for small biz owners. For complete show notes check out the podcast on @ smallbiz.life/150 Why is Instagram important for Small Business Owners? What strategies should a business consider when using Instagram? How do you choose good hashtags? What's the best/fastest way to do that without paying for it (buying followe...
Episode 149 - Taking your business on the road
July 22, 2018 16:00 - 27 minutes - 22.3 MBWhether you want to be a digital nomad, need a vacation, or need to travel for your business. You get to have a time when small business owners will need to work when they are on the road. Join Kristin and Jeff as they talk about the basics of what you need to consider when traveling. For complete show notes check out the podcast on @ smallbiz.life/149 Why do you want to be able to take your business on the road? What kind of work will you need to do? Will you be streaming? Download...
Episode 148 - Learning to sell like a mother with Renee Hribar
July 15, 2018 16:00 - 30 minutes - 21 MBIf you are learning to love the word sales, or you just want to learn how to improve your sales process, join Kristin and Jeff as we learn how to sell like a mother with Renee Hribar. For complete show notes check out the podcast on @ smallbiz.life/148 If you are learning to love the word sales, or you just want to learn how to improve your sales process, join Kristin and Jeff as we learn how to sell like a mother with Renee Hribar. How did you get started and why do you love it when so...
Episode 147 - What is SSL and why you need it on your site NOW
July 08, 2018 16:00 - 26 minutes - 19.5 MBWith all of the privacy concerns, it is no surprise that Chrome version 68 will start punishing sites with the "Not Secure" label. Join Kristin and Jeff as they talk about SSL and how you can protect your site from being labeled "Not Secure" by the chrome browser. For complete show notes check out the podcast on @ smallbiz.life/147 The SSL Chrome Shakeup What happens when you talk to a WordPress site What happens when you talk to a WordPress site Getting a certificate Why your we...
Episode 146 - Why should small online businesses care about the South Dakota V. Wayfair case?
July 01, 2018 16:00 - 31 minutes - 23.5 MBOn June 21, 2018, the supreme court sided with the state of South Dakota in their suit against Wayfair. On the surface, it appears to be a fair ruling. But for small online businesses, it is not that simple There are over 12,000+ sales tax jurisdictions in the United States, and that should leave you concerned about your business. So join Kristin Ingram, CPA, MSAT and Jeffery Ingram as the discuss the potential impact of the ruling on your small business. For complete show notes chec...
Episode 145 - Extensions that make chrome amazing
June 24, 2018 16:00 - 39 minutes - 29.4 MBEpisode 145 - Extensions that make chrome amazing Opening your browser can be dangerous as a small business owner. However, so many parts of our business exist online. So join Kristin and Jeff this episode as discuss extensions that will help make your browser start working for your small business. For complete show notes check out the podcast on @ smallbiz.life/145 Security Time Saver Web Research SEO and Web Design Clippers and saving plugins Money and shopping Links (((...
Episode 144 - When your ideal client is NOT your ideal client
June 17, 2018 16:00 - 33 minutes - 24.4 MBToday Kristin and Jeff will be discussing what you should do when your client is not your ideal client. For complete show notes check out the podcast on @ smallbiz.life/144 MARKETS 15-minute discovery call Proposal Secrets Know when to walk away Links ((((((((((((((((((((((((((( Visit Show notes ))))))))))))))))))))))))) http://smallbiz.life/144 ((((((((((((((((((((((((((( Mentions links ))))))))))))))))))))))))) Proposal Secrets https://juliestoian.co/proposal-secrets...
Episode 143 - How to hire and work with a website designer
June 10, 2018 16:00 - 41 minutes - 30.7 MBDiscuss the questions you should ask, how the process works, and what you should have when the project is over. For complete show notes check out the podcast on @ smallbiz.life/143 Before you start the search Red Flags Caution Things to consider Links ((((((((((((((((((((((((((( Visit Show notes ))))))))))))))))))))))))) http://smallbiz.life/143 ((((((((((((((((((((((((((( Mentions links ))))))))))))))))))))))))) Daily Focus Planner https://smallbizlife.com/focus (((...
Episode 142 - How do you define full-time?
June 03, 2018 16:00 - 28 minutes - 20.5 MBSmall business owners work a lot of hours, but why? In this episode, Jeff and Kristin will look at how small business owners define full-time and why it might be time for a new definition. For complete show notes check out the podcast on @ smallbiz.life/142 According to SCORE, various polls show that 25 to 39% of small business owners work more than 60 hours per week. Based on our experience, we believe it's more than that. In this episode, we will explore some critical questions: How d...
Episode 141 - Is it okay to use Fiverr?
May 27, 2018 16:00 - 24 minutes - 18.6 MBIn this episode, we discuss Fiverr, a website where you can purchase tasks for your business. There is some controversy regarding Fiverr. We discuss why you should check out the site if you need work done for your business or possibly even if you are a service provider. For complete show notes check out the podcast on @ smallbiz.life/141 What we are talking about? Look at all the tasks you do over the next 30 days What can you eliminate? What can you batch? What can you outsource?...
Episode 140 - Spring cleaning your busy work
May 20, 2018 16:00 - 35 minutes - 26.9 MBWhen's the last time you actually paid attention to all the crap you do each day, week, or month in your business? Today, we challenge you to do some busy work spring cleaning. No, we don't mean do some spring cleaning as busy work, but let's clean out that list of busy work that's keeping you from actually doing the important stuff in your business. You know, like marketing and selling. The challenge: In the next two weeks, identify, eliminate, batch, delegate, and automate! For compl...
Episode 139 - Have we overinvested in Facebook?
May 13, 2018 16:00 - 30 minutes - 22.5 MBIf you have a business that serves people online in 2018, the chances are you chunks of your business on Facebook. Starting with Ads, we have messenger bots, groups, and pages. Join Kristin and Jeff as they tackle the question, "Have we built too much of our platforms on Facebook?" For complete show notes check out the podcast on @ smallbiz.life/139 What are the alternatives? Ads? Community? Forums? Messenger? Events? Links ((((((((((((((((((((((((((( Visit Show notes ))...
Episode 138 - How a virtual assistant can help your business with Michelle Lowery
May 06, 2018 16:00 - 36 minutes - 29.3 MBKristin and I are excited to talk with Michelle Lowery from michelleloweryva.com about Virtual Assistants and how they can aid your business. So join Kristin and I as we learn more about how to hire and start using virtual assistants in our business. For complete show notes check out the podcast on @ smallbiz.life/138 What we are talking about Why did you become a VA? What should people look for when hiring a VA? Are there any warning signs people should be aware of? What does th...
Episode 137 - 5 things you need to do before every speaking engagement
April 29, 2018 16:00 - 27 minutes - 21.2 MBGetting picked to speak can be exciting and maybe even a bit frightening. We scramble to get it all ready to give the speech of our life. However, it can be easy to forget a few necessary steps to support our events. Join Kristin and Jeff as we talk about the 5 things you need to remember BEFORE your speech. For complete show notes check out the podcast on @ smallbiz.life/137 What we are talking about Business cards Bring a friend to take pictures Know the tech landscape (what is av...
Episode 136 - How to grow your business without working for free
April 22, 2018 16:00 - 30 minutes - 22.9 MBAs business owners, we often feel the pressure to give away our work for free. For new service providers, it can feel especially tempting. This idea does make us feel good in the short term, however, they can lead to stress later on when we are desperately trying to get more money to feed our families. Join Kristin and Jeff as they look at three things will allow you to help people while growing your business. For complete show notes check out the podcast on @ smallbiz.life/136 What we...
Episode 135 - How to make next year's taxes suck less
April 15, 2018 16:00 - 31 minutes - 24.3 MBKristin always likes to talk about the problems of tax season. However, for most of you, it is not a season, but a rush of pain to get information to your accountant to fulfill you're a duty to your country. Listen now, as Kristin, with the help of Jeff, will talk about the 4 easiest ways to save time and stress preparing your taxes! What we are talking about Know what to expect Simplify your bookkeeping Update everything at least monthly Summarize - do not give detail unless ...
Episode 134 - 5 ways you can do better
April 08, 2018 16:00 - 31 minutes - 24.1 MBWhen we are surrounded by problems it is easy to get frustrated or flounder. Join Kristin and Jeff as they discuss ways you can do things without burnout and the drama that can accompany any changes that we make. What we are talking about Assess what you can control Set expectations Be Present Make small changes Check-in regularly If you are looking for more on how to create better mental checks and triggers. You need to check out Small Biz HQ For complete show notes check...
Episode 133 - It's time to stop half-assing your social media
April 01, 2018 16:00 - 34 minutes - 26.8 MBIf you are like us, time is a premium and you do not have a team dedicated to social media strategy. Maybe you have become too reliant on social media scheduling tools. Join Kristin and Jeff in this episode of Small Biz Life as they consider important questions for their social media usage. What we are talking about What do I want to get from social media? How can I convert social-media followers into customers? What are the best social networks for my small businesses? What t...
Episode 132 - Are you focusing on the wrong things?
March 25, 2018 16:00 - 37 minutes - 27.8 MBThe business cycle can be crazy. We can work nonstop and it can feel like we are not getting anywhere. Have you ever stopped to ask yourself if you are working on what is important? Join Kristin and Jeff as they explore this important topic. What we talk about in this episode 5 ways we waste our time The 3 things all small business owners should spend their time on 5 things we can start doing now to stop the cycle For complete show notes check out the podcast on SmallBizLife.com...
Episode 131 - What is nexus and why you need to know this now
March 18, 2018 16:00 - 33 minutes - 25.9 MBDo you have tax liabilities in another states or countries and not even know it? Nexus is a term that you might have heard but you aren't really sure what it is. Most small businesses don't think about it because it must be something only bigger businesses deal with but states and other countries are getting smarter. What we talk about in this episode What is nexus? How is nexus created? Do I have presence in the European Union (EU)? What is taxable? What do I do if my shopping ca...
Episode 130 - The one thing every proposal must have
March 11, 2018 16:00 - 29 minutes - 21.7 MBKristin and I have both created many proposals in our 30 years of experience. We have seen a growing trend in proposals. Listen to today's episode as we discuss this trend and why, if you use it, this tactic it is hurting your business and different ways to change it to your advantage. What we talk about in this episode Kristin's Trade show blues The problem tactic that needs to be fixed: Proposals without end dates Why is it used? Other times we have seen it Problems with the ta...
Episode 129 - 5 Myths about small business website
March 04, 2018 17:00 - 32 minutes - 29.6 MBKristin and I easily have hundreds of discussions a year about websites with Small biz owners. So in this episode, we will be talking about the most common myths we hear about websites and give some simple advice on how to deal with your website. Homepages need to cover everything This is like the avatar problem, if you have it all on one page, the page will fail to serve anyone. Advanced marketing websites are very expensive to set up or Yeah but they are too difficult to DIY You ge...
Episode 128 – 3 reasons your email strategy is failing
February 25, 2018 17:00 - 32 minutes - 29.7 MBWe started our email list because everyone says that you need an email list. However, we found most of the platform gurus fail to explain how to use it. Join us in this podcast episode as we talk the 3 most common problems we see with companies' email strategies. Your idea of what an email list is is wrong Avatar You do not have a strategy For complete show notes check out the podcast on SmallBizLife.com Links ((((((((((((((((((((((((((( Visit Show notes ))))))))))))))))))))))))...
Episode 127 – How the Federal Government is incentives you to have employees
February 18, 2018 18:15 - 29 minutes - 27.4 MBJoin Kristin and Jeff as they look at this new tax deduction, that can reduce your small biz profits by $20,000. However, beware if you do not have wages and you make 1 dollar too much... It can cost you the entire deduction. How the government is incentivizing you because of tax reform of 2017 Deduction tipping point based on all income sources in the household If your business profit is $100,000 you will get a $20,000 tax deduction If you can get the deduction and you exceed the ti...
Episode 126 5 things being new parents has taught us about small business
February 11, 2018 16:16 - 28 minutes - 26.6 MBKristin and I understand that we will spend the rest of our lives raising our new son. Let us share with you what we have learned to improve our company so far after having a new child. Have procedures and checklists for EVERYTHING Daily focus planner Baby Brezza Formula Pro On Becoming Baby Wise: Giving Your Infant the Gift of Nighttime Sleep Purchase tools that make your life easier and automate things Trello Butler Create a schedule and task lists Do the most important tasks...
Episode 125 – Is Social Media hurting your business?
February 05, 2018 13:56 - 36 minutes - 33.9 MBWe have been seeing all the headlines about how social media and how it hurts people. So Kristin and I pulled together the list of how we thought social media was hurting our small business and did some research. So check out the latest episode and learn what shocked us... how our business is really being hurt by social media and how to fix the problem. For complete show notes check out the podcast on SmallBizLife.com NOTE: This post contains affiliate links Links ((((((((((((((...
Episode 124 – Your Bookkeeping Made Easier Questions Answered
January 28, 2018 17:00 - 36 minutes - 33.2 MBIt happens every year! Kristin and I start hearing or getting tagged in questions about people who are stuck finishing off their accounting books every year. We decided to ask our Small Biz Life Community for their questions to answer here! How to get the most out of your small business bookkeeping without wasting time I get it. I hate bookkeeping and I am cheap. I do not like "paying" monthly fees. I am a cheapskate. However, this is one of those areas I have evolved. Kristin has manag...
Episode 123 – Leaving room for their dreams
January 21, 2018 17:00 - 38 minutes - 35 MBSo often we hear that spouses are not respecting our dreams, but then in the next post we see people angry with their spouse for wasting your time. Respecting each other is a key to having a happier marriage and is key to living the small biz life. For complete show notes check out the podcast on SmallBizLife.com Links ((((((((((((((((((((((((((( Visit Show notes ))))))))))))))))))))))))) https://www.smallbizlife.com/blog/episode-123-leaving-room-for-their-dreams ((((((((((((...
Episode 122 – 2018 Small Biz Tax questions asked and answered
January 15, 2018 00:27 - 35 minutes - 32.7 MBAs a business owner, no one knows your business better than you do. That's why you need to know the basics of income taxes. I know. I know. It's annoying. It's complicated. It's worse than a root canal. So is paying too much in taxes because you don't know the rules. Yeah, that hurts, too. For complete show notes check out the podcast on SmallBizLife.com NOTE: This post contains affiliate links Links ((((((((((((((((((((((((((( Visit Show notes )))))))))))))))))))))))))...
Episode 121 – No more excuses
January 07, 2018 17:00 - 33 minutes - 30.5 MBAre you stuck in a funk growing your small biz? Have you been putting off improving your health? Have your relationships suffered? Have you not been sleeping? It is the time that we all start living the small biz life and stop being lived by it. #NoExcuses You are not alone Kristin and I have spent much of 2017 with you. We have had many excuses. Some real, but most where just extensions of our fear. Leading us to waste a lot of time, that is so precious. Join us in this podcast episod...
Episode 120 – How to create plans that work for you and your business
January 02, 2018 02:17 - 48 minutes - 44.2 MBKristin and Jeff extend this hand of invitation for you to start planning for success in your business. However, before you join Planning Club, you need to accept the 4 rules of Planning Club. Rule 1 - Do not talk about planning club Rule 2 - Understand the problems with goals and planning Rule 3 - Plan smarter, not smart Rule 4 - Create good foundations for your plans For complete show notes check out the podcast on SmallBizLife.com Links ((((((((((((((((((((((((((( Visit Show ...
Episode 119 - How to improve your customer communication
December 24, 2017 17:00 - 46 minutes - 42.3 MBThe key to sales is effectively communicating your message. In this episode, Kristin and Jeff discuss tips for improving your communication online and in-person. For complete show notes check out the podcast on SmallBizLife.com NOTE: This post contains affiliate links Links ((((((((((((((((((((((((((( Visit Show notes ))))))))))))))))))))))))) https://www.smallbizlife.com/blog/episode-119-how-to-improve-your-customer-communication ((((((((((((((((((((((((((( Mentions links ...
Episode 118 - The basics of Online Summits
December 17, 2017 17:00 - 37 minutes - 34.5 MBKristin and I are always looking for ways to grow our online business. So we have started researching creating an online conference or summit. They offer much of the benefits of a real-life conference with networking and sales. However, the can be put together at a fraction of the cost. For complete show notes check out the podcast on SmallBizLife.com NOTE: This post contains affiliate links Links ((((((((((((((((((((((((((( Visit Show notes ))))))))))))))))))))))))) https://www...
Episode 117 – Creating a destination location
December 10, 2017 17:00 - 38 minutes - 35.1 MBJoin Kristin and I as we go deeper into the future trend of small biz retail. The destination location. Why are destination locations become so appealing? Are you a destination or location? Destinations rely on people to make a conscious decision to stop at your business Locations rely on high traffic areas to bring in customers Creates a larger potential audience Become a place people must see if near your area Not just for craft stores For complete show notes check out the pod...
Episode 116 – Surviving the Holidays
December 03, 2017 17:00 - 38 minutes - 35.6 MBEspecially if you run a small business. In the United States, it seems the craziness from Thanksgiving through New Year's Day can destroy us. However, we do not have the Rocket War Day every Easter Day like in Chios island in Greece. It takes surviving the holidays to a whole new level. Survival is key if you want to thrive a holiday season like we talked about in Episode 67 - Thriving through peak season. However, not everyone is busy during the holidays. If we are slow sometimes surviv...
Episode 115 – Using Facebook Events to grow your business
November 26, 2017 17:00 - 31 minutes - 28.6 MBFacebook keeps changing how it shares information with its users. Many times they make these very attractive for business owners and then when more people use it throttle it back page grew and then groups. However, Facebook reduced the usefulness without paying for Ads. Do not get upset, change your focus to Facebook Events. Join Kristin and Jeff as the look at how you use facebook events to grow your business. For complete show notes check out the podcast on SmallBizLife.com NOTE: Th...
Episode 114 – Building an Audience
November 19, 2017 17:00 - 59 minutes - 55 MBWhy is it when Kristin and I talk to business owners about problems with marketing and sales they always seem adverse to the idea of building an audience in any fashion. Many will spend time developing content for platforms and leave the content hidden among the billions of sites on the internet and billions and billions of post in social media. Many owners will: Create content Look at engagement Look at page views Look at followers give up if creating the material does not genera...
Episode 113 – Why you need an avatar
November 12, 2017 17:00 - 41 minutes - 37.7 MBSmall business owners can be funny. We spend so much time trying to find better ways to run our businesses, we overload ourselves and get overwhelmed and avoid getting the basic work done that our business needs. We need to a few strategies when starting that we have to get done and in this episode, we are going to explain one, avatar. Yes, we have talked avatars before Back in Episode 4 - Who is your ideal customer? and we also talked about your avatar in the sales process in Episode 79...