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[$1.6B val] Mercury’s Founder, Immad Akhund; rapid growth via word of mouth
Sit Down Startup
English - October 19, 2022 19:06 - 15 minutes - 1 MBEntrepreneurship Business Marketing b2c ceo coo cto nonprofit technology airtable aura b2b business Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Mercury, a banking service for startups, was launched in 2019 but their business idea had been brewing since 2013. Mercury has now grown to 357 employees and tens of thousands of customers.
CEO & Co-Founder Immad Akhund joined us to share some advice:
Classic strategies work. Encourage your investors to talk about you on social media to get word-of-mouth going. Show ambition. Make sure your message encapsulates the scale of what you’re trying to achieve.
Get talking. Participate in podcasts or start your own and chat with other founders.