EP 197 : Content Sprouting Explained

The Marketing Podcast - Digital Marketing tips and insights

English - April 27, 2021 18:00 - 12 minutes - 8.31 MB
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Previous Episode: EP 196 : Smart Bidding Explained | Google Ads

Next Episode: EP 198 : John Mueller says "Deadline Extended" | SEO Updates

Content Sprouting is the art of thinking about your content as a tree. The stem is your pillar page, essentially a long, in-depth written article on a certain topic. The branches make up your Subtopics, essentially related articles that expound on terminologies mentioned in the pillar page. Sounds Complicated ? It's actually quite simple ! In this episode how to apply content sprouting in your Content Marketing campaigns and essentially rank higher on SERP.

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