Episode 109 | Erin Bean - Associate AD for Strategic Marketing and Fan Engagement

Erin Bean joined Baylor Athletics in January 2021 to serve as the Assistant AD for Marketing Strategy. In September 2021 she was promoted to Associate AD for Strategic Marketing & Fan Engagement. She oversees the areas of strategic marketing, fan, and community engagement, social media & digital engagement, and the Baylor Spirit & Traditions program. Bean is the sports program administrator for Baylor Equestrian. 
A former Division III volleyball student-athlete at Juniata College in Huntingdon, Pa., Bean brings 10 years of experience, savvy, and passion for collegiate athletics, including experience in all three NCAA Divisions. She's had stints at Saint Leo University, University of South Florida, Tennessee Technological University, and the Northeast Conference, and started her career at her alma mater, Juniata College. 
Prior to joining the Baylor family, Bean served as the Assistant Athletic Director for External Operations at Saint Leo (DII). She oversaw external components of athletic communications, marketing, special events, community engagement, game environment, ticket operations, concessions, merchandise sales, corporate partnerships, and Lions Athletic Fund. She also provided leadership to the areas of communication, alumni relations, fan engagement, development, and special events. This was her second stint at Saint Leo, where she previously served as a Director of Athletic Communications.
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Erin Bean joined Baylor Athletics in January 2021 to serve as the Assistant AD for Marketing Strategy. In September 2021 she was promoted to Associate AD for Strategic Marketing & Fan Engagement. She oversees the areas of strategic marketing, fan, and community engagement, social media & digital engagement, and the Baylor Spirit & Traditions program. Bean is the sports program administrator for Baylor Equestrian. 

A former Division III volleyball student-athlete at Juniata College in Huntingdon, Pa., Bean brings 10 years of experience, savvy, and passion for collegiate athletics, including experience in all three NCAA Divisions. She's had stints at Saint Leo University, University of South Florida, Tennessee Technological University, and the Northeast Conference, and started her career at her alma mater, Juniata College. 

Prior to joining the Baylor family, Bean served as the Assistant Athletic Director for External Operations at Saint Leo (DII). She oversaw external components of athletic communications, marketing, special events, community engagement, game environment, ticket operations, concessions, merchandise sales, corporate partnerships, and Lions Athletic Fund. She also provided leadership to the areas of communication, alumni relations, fan engagement, development, and special events. This was her second stint at Saint Leo, where she previously served as a Director of Athletic Communications.

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