![Shoe-In artwork](https://is3-ssl.mzstatic.com/image/thumb/Podcasts123/v4/2c/49/39/2c493997-814d-8cf2-ee02-00e8d821ad2c/mza_5451056999209576727.jpg/100x100bb.jpg)
#428 It’s All Greek to Me: Exploring Emerging Shoe Brand Kheloni With Rebecca Gradler
Shoe-In
English - June 10, 2024 04:00 - 18 minutes - 17.6 MB - ★★★★★ - 37 ratingsManagement Business News Business News fashion advocacy business footwear innovation retail shoes trade Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
This week, Matt and Sandi are joined by Rebecca Gradler, the founder of the emerging Greek-rooted shoe brand, Kehloni. She shares her childhood experiences in Greece, the inspiration behind Kehloni, and how she leverages her fresh perspective in a millennia-old industry. Rebecca also discusses the challenges of starting a brand in the midst of a global pandemic and showcases the beauty of her handcrafted, unique, and timeless shoe line. The podcast explores her shift from direct-to-consumer sales to a wholesale approach, her entrance into high-end resort shops and boutiques, and the importance of maintaining a connection with the Greek family-run businesses that manufacture her shoes. The episode highlights the challenges, successes, and lessons learned in establishing a new brand in a vast market.
With special guest:
Rebecca Gradler, Founder, Kheloni
Hosted by:
Matt Priest and Sandi Mines