Join us for an insightful episode of the Product Mastery Podcast featuring Melissa Mills, an experienced product manager and director who honed her skills at Google and Kahoot. Now at Ardoq, she shares her expertise in product roadmapping, prioritization, and pivoting for success. Discover valuable insights and strategies to elevate your product management game.


Segment 1: Product Roadmap Creation

Importance of flexible and adaptable roadmapsInvolving leadership in roadmap discussionsDefining the problem to be solvedUtilizing OKRs (Objectives and Key Results) for roadmap alignment

Segment 2: The OKRs Framework

Cascading OKRs from top-level to product teamsAligning OKRs with company objectivesProviding structure, autonomy, and feedback loopExamples of successful OKR implementation

Segment 3: Pivoting in Startups

Understanding the concept of pivotingStrategic and value proposition-oriented pivotsChallenges of achieving product-market fitReal-life examples and lessons learned

Segment 4: Altruism vs. Commercial Needs

Balancing commercial value, product fit, and user centricityFocusing on user fit and creating meaningful valueCase study: Shifting from charity-focused to user-centric solutionEnsuring alignment with user needs and business goals

Segment 5: Prioritization Models

Exploring RICE and MoSCoW frameworksAssessing commercial fit, product fit, and user centricityFlexibility in prioritization due to external factorsAdapting and adjusting priorities based on changing circumstances

Segment 6: Understanding Trade-offs

Inevitability of trade-offs in product managementConsidering the potential impact of decisionsMitigating surprises and adapting to unforeseen challengesNavigating the delicate balance between different stakeholders


Host: Lucas Weldeghebriel, founder and CEO at Shifter.



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