"People have a great idea, but they don't have experience in the industry. So number one, find somebody who's worked in that industry for a long time because you could leapfrog a whole bunch of things that you don't know by having the inside scoop." - Suzanne Tyson, Founder and CEO of Higher Ed Points Inc.

Imagine instead of redeeming loyalty points for flights, merchandise or gift cards, you redeem your points for a HigherEdPoints education credit. It takes a village to raise a mind, so turning loyalty points to pay for education was Suzanne Tyson's big idea.

Suzanne chats with Vicki Saunders about how HigherEnPoints enables students, parents and donors to convert loyalty points into payments for higher education fees and/or student loan repayments. Plus, they also touch on:

Combinatorial innovation in creating new ideas. Why rational ideas are hard to make happen. Behaviour change for process innovation. Overcoming the challenge of awareness for students and parents in need. The four-year process of getting to market. The struggles of keeping going as an entrepreneur. We invite you to become a SheEO Activator or apply to be a Venture at SheEO.World. https://sheeo.world/     Take action with HigherEdPoints   Check out SheEO Venture HigherEdPoint's website https://www.higheredpoints.com/.   Engage with HigherEdPoints on Facebook, Twitter, and Instagram. https://www.facebook.com/higheredpoints/ https://twitter.com/higheredpoints/ https://www.instagram.com/higheredpoints/

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