If you haven’t come across our guest today through her incredibly popular 30 Day List Building Challenge, then you’ve most likely seen one of her products at work – PopupAlly, which creates polite pop-ups for websites.

Nathalie Lussier has been designing software that has helped so many entrepreneurs uplevel their online businesses and I am so excited to have her on the show today.

Her story shows how success is a spiral staircase because even though you can’t see all the way up, you can always see the next step.

Taking the next step over and over is what led Nathalie from her first business idea, which was based on a nutrition blog to where she is now – the leading lady of a software empire!