Having admired Ruth from afar for a few months now and met her for the first time at the London She can. She did. - Midweek Mingle on the 11th March (which let's face it, feels like a short lifetime ago now doesn't it?!), I thought she'd be the perfect Founder to hear from this morning to ensure that we all try and get this week off to as positive a start as possible.


"Why so?" I hear you ask..!


Because on the night of London's Midweek Mingle, I remember admiring her calm delivery and the clarity with which she spoke when recounting the challenges she had faced on her business journey so far and since then, she has also provided such reassuring content which I have found to be so calming in recent days personally.


As the Founder of Magnify - a publishing house based in Shoreditch, focused on faith, feminism and fashion - up until recent days, Ruth's main focus has been on ensuring that her and her team deliver the brand's stunning print magazine and well-versed series of events. With said production on their latest magazine and events halted owing to the coronavirus outbreak however, this is how the past fortnight has played out for Ruth and where she plans to channel her energy in the coming months...



She can. She did. is hosted by Fiona Grayson (that's me, hello!) and was launched in August 2017.


The good old social handles should you fancy a further peek!

She can. She did. @shecanshedid

Magnify @magnifycollective

Ruth Yimika Afolabi @ruthymag


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