Self Storage Playbook artwork

Self Storage Playbook

20 episodes - English - Latest episode: about 2 years ago - ★★★★★ - 25 ratings

In the Self Storage Playbook we’ll be interviewing both seasoned pros and the rising stars, as well as industry vendors of self storage so we can learn from their trials, successes , and insights. Thank you for coming along with us on this journey! We’d love to hear what you think of the episodes and for you to join our online Facebook community at www.SelfStoragePlaybook.com or if you know someone that would provide tons of value on the show or just want to connect, reach out to us directly at [email protected]

Investing Business Entrepreneurship
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Episodes

019 - Contractor, Lot & Yard Storage w/ Chris Long of Longyards

March 23, 2022 10:00 - 48 minutes - 33.2 MB

In this Episode I chat with Chris Long. Chris started his first location of Long Yards in Canada, and has since expanded to the US. Chris’ model with long yards is a unique blend of yard and lot storage geared to both small and large operators and small businesses.  Chris gets into his proprietary model that he is franchising and discusses this lucrative niche.  Chris started in the trades as a young dad at 20 years old, and continued for over 12 years. Bought his first house in 2012, conve...

019 - Contractor, Lot & Yard Storage w/ Chris Long of Longyards

March 23, 2022 10:00 - 48 minutes - 33.2 MB

In this Episode I chat with Chris Long. Chris started his first location of Long Yards in Canada, and has since expanded to the US. Chris’ model with long yards is a unique blend of yard and lot storage geared to both small and large operators and small businesses.  Chris gets into his proprietary model that he is franchising and discusses this lucrative niche.  Chris started in the trades as a young dad at 20 years old, and continued for over 12 years. Bought his first house in 2012, conve...

018 - The Biggest Myth In Self Storage: Passiveness

March 17, 2022 09:00 - 20 minutes - 13.8 MB

In this episode I discuss the biggest MYTH around self storage, and that is the myth of self storage being a passive income stream. I discuss why it’s highly active, but also why I think it’s a fantastic asset to own.   Join the Self Storage Playbook Facebook Group to connect with other members of our growing community. Reach out to us at [email protected].  Claim your free 1-month access to the Storage Rebellion University at www.storagerebeltrial.com. Keep in mind If you have...

017 - KPI’s, Data, & Exposing The True Health Of Your Business w/ Josh Bacon

March 09, 2022 13:00 - 46 minutes - 31.9 MB

In this episode I discuss tracking, and understanding Key Performance Indicators, also Known as KPI’s with Josh Bacon Josh is a master of tracking and understanding data, trends, and reading between the lines to figure out what works and what doesn't.  We will be discussing why KPIs are important, what you should be tracking, and if you aren't tracking anything how you can get started.  While Josh's main focus is single family real estate, his understanding of tracking his KPI's translate...

016 - Full Time Dentist Builds Multi-State Self Storage Portfolio w/ Mike Moreno

January 22, 2022 20:00 - 54 minutes - 37.5 MB

In this Episode I talk with Mike Moreno. Mike is a full time dentist, who has built a self storage portfolio across 5 states, all while working full time. Mike & I talk about leveraging your strengths with partners to free up bandwidth, transitioning from self management to 3rd party management, and how his underwriting process has changed over the last year and a half. Join the Self Storage Playbook Facebook Group to connect with other members of our growing community. Reach out to us at s...

015 - Identify & Developing a Deal Avatar for Self Storage Facilties

January 12, 2022 10:00 - 35 minutes - 24.3 MB

In this episode I discuss identifying & developing your self storagedeal avatar, honing in on it, identifying red  flags and how your criteria will change over time. I discuss a little bit about red flags on my first deal and how I overcame them. Let’s jump in. Join the Self Storage Playbook Facebook Group to connect with other members of our growing community. Reach out to us at [email protected].  Claim your free 1-month access to the Storage Rebellion University at www.storag...

014 - 4 Storage Facilities in 12 Months w/ Eric George

December 29, 2021 10:00 - 49 minutes - 34.3 MB

In this Episode I talk with Eric George. Eric currently owns & operates 5 self storage facilities in Indiana & Missouri, with him purchasing 4 of those facilities in the last 12 month., and they currently have a 6th facility under contract in Colorado.  We dive into how & why Eric transitioned from single family residential into self storage. We also explore how Eric is finding deals in the current market as well as structuring &  those deals, and touch on what he sees as changes coming in t...

013 - Part 1 - Creating Atomic Habits: Who You Need To Become To Achieve Your Goals in 2022

December 21, 2021 10:00 - 44 minutes - 30.8 MB

In this episode I review some key takeaways from Atomic Habits by James Clear. I read Atomic Habits in late 2020 and into early 2021. While reviewing my notes recently I  thought there were some great takeaways that I could share with our listeners headed into the new year 2022. I dive into chapters 1 & 2 of the book, and what had a impact on me & my businesses. Let’s dive in. Join the Self Storage Playbook Facebook Group to connect with other members of our growing community. Reach out to ...

012 - Transitioning From Residential to Self Storage w/ 26 Year Old Logan Zuber

December 14, 2021 13:00 - 53 minutes - 37 MB

In this episode I sit down with 26 year old Logan Zuber who first got into real estate in 2018 through wholesaling & rentals. Recently Logan has been transitioning into self storage & commercial. He along with his partners have acquired 4 self storage facilities along with 4 additional commercial properties since June 2020. We'll dive into what Logan likes about commercial, why he's making the transition, and how Logan is leveraging partnerships to move forward faster. Join the Self Storag...

011 - Turning The Law of Attraction Into a 41,000 SF Self Storage Facility w/ Chris Lawrence

December 07, 2021 10:00 - 1 hour - 42.3 MB

 In this interview, I talk with Chris Lawrence . Chris just recently closed his first self deal a 41,500 sf facility in New York after only his 5th cold call. Chris has been making the shift from the single-family space into self storage and we dive deep into how mindset & the law of attraction helped get him his first deal, how it affects your reality and how shifts start with purposeful, small decisions. I love how we dive deep on a few of these topics. Let’s jump in. Join the Self Storag...

010 - Takeaways From A Recent Self Storage Mastermind w/ Ian Horowitz

November 30, 2021 10:00 - 1 hour - 42.5 MB

In this episode, I catch up with Ian Horowitz to break down take-aways from a recent mastermind he & I attended as well as trends we’re seeing in the market & self storage industry as whole. Ian has been on the show before & is currently in the middle of closing a 250,000 square foot portfolio after already amassing a 150,000 square feet of storage space his first 18 months in the business. Catch up on Ian's previous interview: Episode 007   Full-Time Firefighter Builds 100,000sf + Self St...

009 - REIClub Founder Tim Randle on Self Storage Deals & Deal Structure

November 23, 2021 10:00 - 41 minutes - 28.5 MB

In this episode, we’ll talk with Tim Randle, creator of REIClub.com - an online educational site that teaches others how to invest in real estate - on his over 20-years in the single family real estate investing space and what led him to buying his first self storage facility in 2014. Tim truly lives a life by design that puts his family first, and I’m excited to share all he has to offer! Join the Self Storage Playbook Facebook Group to connect with other members of our growing community. ...

008 - Flipping the Script: Guest Host - Jason Balin interviews Terry Royce on Pivoting from a 7-Figure Single-Family Business to Go All-In w/ Self Storage

November 16, 2021 10:00 - 1 hour - 41.8 MB

On today’s episode, Jason Balin flips the script and takes over the show and interviews me, Terry Royce about my why and what allowed me to walk from a 7-figure single-family real estate investing business to go full-bore into self storage. Jason is no stranger to investing. He is a real estate entrepreneur based in Ellicott City, Maryland. He concentrates most of his time as a partner of Hard Money Bankers, LLC, one of the largest privately owned hard money companies in the region.  He has...

007 - Full-Time Firefighter Builds 100,000sf + Self Storage Portfolio w/ Ian Horowitz

November 09, 2021 11:00 - 46 minutes - 31.8 MB

In this episode, I sit down and talk with Ian Horowitz. Ian has been a Baltimore City firefighter for over 13 years.  Needing an out for retirement, he decided real estate was the best path. Ian got started in the affordable housing market in Baltimore with single family rentals, since then Ian has built a portfolio of over 100 properties , and is the author of, "Subsidized", a book on how to learn, navigate, and profit from investing in the affordable housing market. Over the last 1-2 year...

006 - Buying 3 Storage Facilities in 3 months w/ Steve Cavanaugh

November 02, 2021 10:00 - 42 minutes - 29.1 MB

On this episode I interview Steve Cavanaugh. Steve has been a highly-successful single-family real estate investor and coach for many years, most recently launching his own coaching program, “Ascend”, with Alex Pardo.  Once Steve switched his focus to self storage investing, he purchased three facilities in the span of three months. Today, we’ll be going a little deeper on how that transition occurred and why now is the right time for Steve to invest in storage. Join the Self Storage Playbo...

005 - 19-Year-Old Brett Abamonte on Investing in Self-Storage Over Single Family

October 26, 2021 09:00 - 1 hour - 42.1 MB

On  this episode, I talk with 19-year-old Brett Abamonte. About a year and a half ago, Brett was exhaustingly pursuing single-family rentals as a means for cash flow and wealth generation. As the laws have become increasingly more unfavorable towards landlords, he turned to self storage in the summer of 2020. Brett walked from his 2 two deals under contract and is currently under contract on a third: a 18,000 sf facility in Texas. He also has two additional deals in his pipeline. We’ll be ta...

004 - Lifestyle Self Storage Investing w/ Mike Wagner

October 13, 2021 23:00 - 59 minutes - 41.2 MB

In this episode I talk with Mike Wagner, long-time storage investor and creator of the dynamic storage community: The Storage Rebellion, where his motto is using “ordinary garages to create extraordinary lives”.   Mike is a close personal friend of mine and my personal storage coach, as well. He is a wealth of information and has overseen dozens of facilities that he and his students own.  His most recent self storage accomplishment was converting a 33,000 sf warehouse in South Carolina. T...

003 - Five Self Storage Facilities in 18 months w/ Jon Farling

October 11, 2021 00:00 - 53 minutes - 36.8 MB

Terry Royce sits down with Jon Farling, a self-storage owner in Columbus, Ohio. In a span of just 18 months, Jon sold his four, single-family rentals and acquired four storage facilities. Today, Jon shares how he transitioned to self-storage investing, how to deal with security issues, and his business preferences in self-storage.  Since the birth of Jon’s daughter, he started thinking about his finances differently. After calculating for retirement and his daughter’s college tuition, he re...

002 - From 0 - 90,000 sf + of Self Storage in 2 years w/ Ken Holmes

October 09, 2021 21:00 - 53 minutes - 36.8 MB

 Ken Holmes, is an experienced single-family real estate investor who has pivoted towards self storage over the last few years.  To date, he owns and remotely-manages over 90,000 sf of storage in multiple states, and continues to expand. He has already turned around, optimized  and sold one of his properties for double the initial investment. Tune in to hear Ken & the value bombs he drops in this episode. Join the Self Storage Playbook Facebook Group to connect with other members of our gro...

001 - Welcome To The Self Storage Playbook Podcast w/ Terry Royce

October 08, 2021 20:00 - 2 minutes - 2 MB

   Welcome to the Self Storage Playbook Podcast. My name is Terry Royce and I’ll be your host.  I’ve been investing in real estate since 2008  through wholesaling, rehabbing & rental properties in Baltimore, Maryland . Since then I’ve completed over 700 transactions and created an extremely successful real estate operation in my market.  While our systems and team were mostly dialed-in, it was a highly-demanding, time-and-management intensive role.     Fast forward to the spring of 2020 whe...