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Micro-Dating & Guerrilla Marketing with George Rawlings
SEEMO
English - October 10, 2019 03:00 - 52 minutes - 48.5 MB - ★★★★ - 11 ratingsEntrepreneurship Business seemo seemoworld creative see more art alex semenzato alexsemenzato inspiration creative podcast interviews Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Show Notes:
George Rawlings is CEO & Co-Founder of Honeypot - the “worlds first micro-dating app”. It’s dating done differently. Check-in to areas known as Honeypots and meet people there and then for a short date. This new geo-fence dating app connects singles in person, meaning it only works when you're inside a specific area aka the honeypot. George has recently been going viral on LinkedIn in the London area with his very cost-effective guerrilla marketing tactics that have dramatically generated awareness and increased app downloads whilst putting a smile on peoples faces! In this hilarious episode, George describes his career to date, where the idea for Honeypot came from, how he has evolved the brand with his co-founder, the importance of cutting through the noise and the strategies behind the guerrilla marketing tactics and what the future beholds.
Links Mentioned:Honeypot webisteGeorge Rawlings InstagramArticle and ImagesFollow SEEMO:Our WebsiteTwitterInstagramFacebook