#143: Did We Forget How Sales Actually Works? With Trish Bertuzzi
Seeking Wisdom
English - January 28, 2019 11:00 - 31 minutes - 28.9 MB - ★★★★★ - 573 ratingsMarketing Business a16z drift drift.com entrepreneurship hbr ideas innovators investing investors learning Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Today on Seeking Wisdom, DC and DG sit down with sales legend Trish Bertuzzi, author of the transformative book The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales.
Together they discuss why it’s harder than ever to engage, but easier than ever to sell. Plus, how specific buyer types want to be approached and sold to. Hint: Sales likes video and the phone, marketing likes email and white papers. Later, Trish shares the four books she recommends to every sales leader.
You can learn more about Trish and The Bridge Group here.
Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @davegerhardt, @dcancel, @bridgegroupinc, @seekingwisdomio.
Find this episode’s full show notes on the Drift blog.
Today on Seeking Wisdom, DC and DG sit down with sales legend Trish Bertuzzi, author of the transformative book The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales.
Together they discuss why it’s harder than ever to engage, but easier than ever to sell. Plus, how specific buyer types want to be approached and sold to. Hint: Sales likes video and the phone, marketing likes email and white papers. Later, Trish shares the four books she recommends to every sales leader.
You can learn more about Trish and The Bridge Group here.
Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @davegerhardt, @dcancel, @bridgegroupinc, @seekingwisdomio.
Find this episode’s full show notes on the Drift blog.