Common SEO Myths Busted

Wisethero

English - February 02, 2021 15:32 - 8 minutes - 9.84 MB
Society & Culture Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: How to build a career in digital marketing step by step.

Next Episode: Content Writing for SEO How to Create Content That Ranks in Google

Sponsor: https://www.linktr.ee/unitynarrator

Google doesn't hate your website, AdWords don't impact SEO and 'freshness' and keywords are not as important as you think.

Every industry has its myths and so does the SEO world. Google tries now and again to shed light on common misconceptions. However, there is only so much a small team of outreach professionals can do to raise awareness at international conferences.

The biggest misconceptions about SEO that a we hear from people. They are looking for a way to increase visibility for their websites quickly, and somehow they hear SEO is the answer. The truth is, it is a way to increase visibility, but it typically won't happen fast. We frequently remind clients that search engine optimisation is a long game and that the majority of pages don't get to the top 10 results within a year.

Another big SEO myth that seems to make the rounds is keywords, title tags, and meta descriptions are irrelevant. Again, this is a myth that deserver debunking because there is significant value in these elements, even if they do not influence the ranking of your pages.