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Apple and Kia Partnership To Produce New Apple Car
Wisethero
English - February 08, 2021 10:30 - 4 minutes - 4.7 MBSociety & Culture Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Apple's vehicle project, focused on building an autonomous driving car.
Starting in 2014, Apple began working on "Project Titan," with upwards of 1,000 employees working on developing an electric vehicle at a secret location near its Cupertino headquarters.
Over the course of the last several years, Internal strife, leadership issues, and other problems impacted the car project and 2016 rumors even suggested Apple shelved plans for a car, but Apple has overcome development problems and still plans to develop a consumer-facing car.
The Apple Car project has changed leadership several times and hundreds of employees have been laid off during the course of development, but it is now under the leadership of John Giannandrea, Apple's AI and machine learning chief, who took over the reins from Bob Mansfield after Mansfield retired in 2020.
Over the course of the last few years, rumors indicated Apple had shifted its focus to autonomous driving software, but Apple in August 2018 rehired Tesla engineer Doug Field, leading to speculation that Apple was again be exploring a car option.