Robyn Siers is a Partner at JonesSpross, which helps founders and operators build, buy, protect, and sell their businesses. In her role, she spearheads the firm’s M&A practice, representing strategic and financial buyers and sellers. Robyn has over two decades of experience in law, marketing, and business development.

In this episode…

Whether you’re ready to retire or looking for a strategic partner to grow your business, the M&A process is intricate and diverse. What should you consider before structuring a transaction?

Robyn Siers, a Partner at JonesSpross, shares the key components of a strategic M&A process. With host Todd Taskey, Robyn explains how to navigate an earnout while maximizing equity, the purpose of a letter of intent, and why you may want to consider representation and warranty insurance.