A Discussion About Agile Marketing

Scrum.org Community Podcast

English - May 25, 2023 19:00 - 29 minutes - 20.6 MB
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In this episode Dave West interviews Jim Ewel and Melissa Reeve from the Agile Marketing Alliance to talk about how marketers use Scrum and other Agile frameworks based on their experiences, accountabilities in Agile Marketing, the differences between software development and marketing and more.