THE UGLY TRUTH ABOUT TRUST. YOU HAVE TO EARN IT
Screw the Naysayers
English - January 23, 2020 08:00 - 5 minutes - 10.9 MB - ★★★★★ - 37 ratingsEntrepreneurship Business Careers business entrepreneurship entrepreneur marketing leadership finance interview health productivity entrepreneurs Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode Tim shares the ugly truth about building trust with your customers.
Phillip Stutts, his guest on Episode 106 put it this way:
“Marketing is kind of a metaphor for life right now? You must earn trust with clients and customers. You cannot demand trust. If you have trust, your marketing will work. If you just throw a bunch of ads up and think it's going to convert without earning trust first, you're not going to have that. And that's kind of how it is in life”.
Tim knows from his own market research that one of the biggest problems for new entrepreneurs is figuring out who they can trust, especially when most of the marketing campaigns are all about the person that is trying to sell you something.
Truth? If you have to tell someone that they can trust you, they don’t trust you. Telling them won’t change their mind.
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