#26 How to build an organizational Instagram account (with Hannah Oldenburg - Science Communicator at Öko Institute in Berlin)

Instagram is one of the largest social media networks of our time. While Twitter is known to be one of the prime networks used by researchers, more and more are migrating to or also starting to creating content on Instagram. Hence, I took the time to sit down with Hannah Oldenburg who runs an organizational Instagram Account for the Öko Institute in Berlin and walk me through how they set it up and how they get their researchers to participate and to provide content for the Instagram account. If you want to set up an Instagram account for your institute, then this episode is for you. 

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The Science Communication Accelerator Podcast aims to empower scientists, universities, and research organizations to engage publicly and share more science on social media. To do so, the podcast aims to create a  knowledge hub for digital science communication by publishing engaging and inspiring episodes with experts in the field of social media and science communication. Please reach out if you are looking for a sparring partner to create your organizational communication or branding strategy ([email protected]). You find me also on Twitter, on Linkedin, and on Instagram.