How do you crawl into business before you can walk? Bobux has been a family run business for three decades, with an award-winning product and a solid reputation. Matt Smith, acting CEO and CFO of Bobux, shares the challenges coming onboard during a pandemic, the business hurdles they’ve faced in being a global brand, and the values that keep Bobux grounded while trading in more than 30 countries.

About Bobux: Bobux shoes are known for their durability and perfect fit guarantee. It Is a family run business that started 30 years ago by Chris and Colleen Bennet, inspired from a shoe hunt for their daughter. After failing to find a soft-soled shoe that would allow feet to grow naturally... they made their own.

Visit Bobux here.

About the host: Our host is John O'Loghlen, Regional Director of Ant Group, of which WorldFirst is a subsidiary. Now based in Australia, John was the Director of Alipay Australia & New Zealand, co-founded a leading gourmet pizza chain in China, led Domino Pizza International's Asian business, spent five years investment banking at Goldman Sachs in London and New York and served as a New Zealand Trade & Enterprise advisor.

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