Jodie Cook – The four-phase framework to scaling and exiting your business
ScaleX™ Insider Podcast
English - September 21, 2022 03:15 - 54 minutes - 49.7 MB - ★★★★★ - 6 ratingsEntrepreneurship Business Management businesscoachingservices businessdevelopmentcoach businessgrowthstrategies greatbusinesspodcasts growingmysmallbusiness growingyourbusiness personaldevelopment podcastbusinessstrategy Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Jodie Cook – The four-phase framework to scaling and exiting your business and the importance of systemisation.
Jodie is an entrepreneur, athlete, and writer.
In 2011, Jodie founded a digital agency called JC Social Media which was acquired in 2021. It was this foray into the business world which ignited Jodie’s fascination with the influences that create entrepreneurs. Alongside running a business, she authors books and articles about entrepreneurship and competes in powerlifting.
Jodie contributes articles to Forbes and Thought Catalog and authored a book called Stop Acting Like You're Going To Live Forever, on the topics of happiness, entrepreneurship, and lifestyle design. She co-wrote a series of children’s storybooks, Clever Tykes, which develop positive, resourceful, and creative behaviour in 6–9-year-olds which are now read in every primary school in the United Kingdom.
Jodie was included in Forbes’ 30 under 30 social entrepreneurs in Europe 2017 and gave a TEDx talk with the title ‘creating useful people’. She loves travel, lifestyle design and helping people access the freedom that modern entrepreneurship should bring.
Her latest book ‘Ten Year Career’ Reimagine Business, Design Your Life, Fast Track Your Freedom focuses on how to define success your way, how to achieve far more in a shorter space of time and how to run your business without it running you.
In today's conversation we will explore:
The pitfalls of the comfort zone The four-phase framework to scaling and exiting your business The importance of systemising your business How we should think of our business as a game and how businesses can move levels within that game beyond where 96% of business owners never pass Practices which support a scaling mindset Listen out for the one thing for you to develop that becomes a multiplier to everything else you do.Quote
“I think if selling is on your agenda in anyway, or if exiting your business in some way is something that you want to do in the future, you have to systemise otherwise you won't be able to sell it or if you do sell it, you have to do an earn out where you have to go with the company and you have to babysit it while the new buyer makes sure that you're doing your job. No entrepreneur wants that. So, the systemising phase has to have the endgame in mind. And it's always the vision you have to have in mind while you're doing it, because it will get hard, it will feel like a lot of effort, but it is worth it, I promise.
Contact Jodie
Website: https://www.jodiecook.com/
LinkedIn: https://www.linkedin.com/in/cookjodie/
Instagram: https://www.instagram.com/jodie.cook_/
Twitter: https://twitter.com/cookiewhirls
YouTube: https://www.youtube.com/c/JodieCookTV
Subscribe to Jodie’s Blog
Take Jodie's Quiz to find out where you are in your Ten Year Career
https://quiz.tenyearcareer.com/
Buy Jodie’s Book
Ten Year Career: Reimagine Business, Design Your Life, Fast Track Your Freedom
https://mybook.to/ten-year-career
Simple Scaling Book
Check out our book, an Amazon Best-Seller: Simple Scaling: 10 Proven Principles to 10X Your Business
About the Host
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible. Over seventeen years, twelve as CEO of CDE Group, he helped the company achieve 25x revenue growth and become an industry leader. During his time as CEO the company delivered almost £500 million ($750 million) cumulative revenue and £50 million ($75 million) cumulative profit from more than 90 countries. The company also generated considerable cash reserves and became a revered leader in its industry.
Driven by his own desire to inspire, connect and enable ambitious leaders of SMEs to scale with purpose, he co-founded Simple Scaling with Claire Colvin with whom he co-authored Simple Scaling: 10 Proven Principles to 10x your business. Brendan also acts as a Non-Executive Director to CDE Asia (part of CDE Group). In 2016, he was awarded the Institute of Directors, UK Young Director of the Year and Overall, Director of the Year. Brendan is also a regular keynote speaker, the host of the popular ScaleX™ Insider Podcast and is also a Wim Hof Instructor.
https://www.linkedin.com/in/brendan-mcgurgan-11854a13/
https://simplescaling.com/meet-the-team
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