With rescue organizations constantly facing funding challenges, coming up with campaign ideas can be difficult. For City Dogs & City Kitties Rescue, creativity doesn't run short. In fact, they successfully completed a #BettyWhiteChallenge with tremendous support. CDCK also partnered with local Washington DC artists with a win-win campaign. In this episode, co-founder Darren Binder will discuss the start of CDCK as well as how they operate their campaigns with a creative flair.



EPISODE NOTES: Creative Campaign Ideas for Rescue Organizations