#304 Why B2B Marketing Should Get Prospects Emotional - Cat Anderson

Breaking B2B - B2B Marketing & Demand Generation Podcast

English - January 23, 2023 15:24 - 32 minutes - 29.5 MB - ★★★★★ - 8 ratings
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Previous Episode: #303 Steal our B2B Marketing Playbook (sales leads on autopilot)

Next Episode: #305 Why Middle of Funnel is Key For B2B Marketing - Ellen Schwartze

► What does getting emotional with marketing mean?

✔ Cat Anderson is Head of EMEA Marketing @ Sprout Social

🎧 Have a listen to Cat & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover:

👉 Why are B2B companies typically very corporate compared to B2C?
👉 How does this impact revenue?
👉 What not to do
👉 Steps to being memorable and getting your prospects emotions through your marketing

CAT ANDERSON
★ LinkedIn: https://www.linkedin.com/in/andersoncat/
★ Web: https://sproutsocial.com/

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✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email

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