How to Build an Outbound Prospecting Machine w/Aaron Ross @Predictable Revenue
The Brandon Bornancin Show
English - October 23, 2017 04:59 - 25 minutes - 20.7 MB - ★★★★★ - 73 ratingsMarketing Business Technology account-based selling sales inside sales sales acceleration demand generation sales operations cold calling big data analytics salesforce.com Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: What the Hell is Going on With Sales Development? w/John Barrows @JBarrows Sales Training
Next Episode: The Power of Direct Mailers w/John Coe @B2BMarketing.com
If you want big fish you have to go outbound, end of story. The question is how do you build that. Some people start with an outsourced model but eventually companies typically bring that back in house. Every company is different but there are tried and true principles to creating and building an outbound machine. In this episode, Aaron Ross, author of Predictable Revenue discusses his experiences creating prospecting machines for companies and his lessons learned.