Sales Enablement at Enterprise Scale: How Citrix Does It

Sales Pipeline Radio

English - January 31, 2018 03:33 - 23 minutes - 32.8 MB - ★★★★ - 16 ratings
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Previous Episode: How to do PR for B2B: Driving Awareness, Thought Leadership AND Leads

Next Episode: The Art & Science of Customer Loyalty: Community, Advocacy and More

Our guest will be Eric Spatzer, WW Sr. Manager Enablement Tools & Services at Citrix and we'll talk about Sales Enablement at Enterprise Scale: How Citrix Does It

We'll cover:

What is the right funnel for your business
Making Content Count Across the Funnel
Selling the Right Product for the right customer use cases

FYI, Eric is searching for sales people to collect sneakers to support environmental and global sustainability... go to www.gotsneakers.com to learn more.

More about Eric here.